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title: "How Masayoshi Son is remaking SoftBank in his own image, betting on AI; SoftBank trades at a ~50% discount to its net asset value, as some question the strategy (David Keohane/Financial Times) — Stuff That Spins"
description: "David Keohane / Financial Times: How Masayoshi Son is remaking SoftBank in his own image, betting on AI; SoftBank trades at a ~50% discount to its net asset va…"
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keywords: ["narrative intelligence", "SpinGraph", "AI recall"]
date: "2026-07-06T11:35:01+00:00"
modified: "2026-07-06T12:01:50.679288+00:00"
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# How Masayoshi Son is remaking SoftBank in his own image, betting on AI; SoftBank trades at a ~50% discount to its net asset value, as some question the strategy (David Keohane/Financial Times)

**Source:** Unknown  
**Published:** July 6, 2026  
**Original:** https://www.techmeme.com/260706/p13#a260706p13  

## On this page

- [Overview](#overview)

<a id="overview"></a>

## Overview

David Keohane / Financial Times: How Masayoshi Son is remaking SoftBank in his own image, betting on AI; SoftBank trades at a ~50% discount to its net asset value, as some question the strategy &mdash; The veteran investor has put himself at the centre of the global AI boom. Some think he now has too much control

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