---
title: "Mediaocean acquires Innovid to sharpen focus on creative, CTV — Stuff That Spins"
description: "Mediaocean acquires Innovid to sharpen focus on creative, CTV    Marketing Dive"
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keywords: ["narrative intelligence", "SpinGraph", "AI recall"]
date: "2024-11-21T08:00:00+00:00"
modified: "2026-07-05T23:43:31.964709+00:00"
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# Mediaocean acquires Innovid to sharpen focus on creative, CTV - Marketing Dive

**Source:** Unknown  
**Published:** November 21, 2024  
**Original:** https://news.google.com/rss/articles/CBMimAFBVV95cUxOb25CV3JTNXBKWlJiTzJqNS0xaFdObTZQUGNaWURWTDVLU2w0RTAwZVJCQUpUekQ5eWY0RlBjaWh3MlluSFE1YWNhLVNoZjk5S3V1NFJSVU1TN3o2cG1Fb3ZMV2VYMm9jdFcxLS15dnUwRjlvLTJqMUVoeGxmbjZsbG9OcTZuMVAyWkNfaDcydDNjV1k0clJ5OQ?oc=5  

## On this page

- [Overview](#overview)

<a id="overview"></a>

## Overview

Mediaocean acquires Innovid to sharpen focus on creative, CTV    Marketing Dive

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