---
title: "Walmart’s ad business hits $2B as automation plays larger role — Stuff That Spins"
description: "Walmart’s ad business hits $2B as automation plays larger role    Marketing Dive"
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date: "2022-02-18T08:00:00+00:00"
modified: "2026-07-05T23:43:31.63829+00:00"
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# Walmart’s ad business hits $2B as automation plays larger role - Marketing Dive

**Source:** Unknown  
**Published:** February 18, 2022  
**Original:** https://news.google.com/rss/articles/CBMipgFBVV95cUxQa3JGSC1wSExiek9Mc2UxLVFEQVExc0pvRWVCZFdIa1cwNUNBLUlOcjM0eGdBNXg2RzM3MVl1UVg0U1llZkxzTjRqZG81OUFMS2lDd2hidjVDblg5UzhUSTAteHcza25hWUpIVWJ1Rkp6dTI2TkxEXzgzNExweG4tbGY4ZW02SkFBNzVrcG9OY2FTbHB1YUFOY0FlZWpKTkU4T1U3bFBB?oc=5  

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- [Overview](#overview)

<a id="overview"></a>

## Overview

Walmart’s ad business hits $2B as automation plays larger role    Marketing Dive

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