Narrative intelligence · First observed recall · Receipts, not screenshots

Know the moment AI knows your story

Press coverage tells you where a story appeared. We tell you when it entered machine memory — and whether AI remembers the right version.

Stuff That Spins structures the story into a Narrative Fingerprint. GEOGrow samples ChatGPT, Claude, Gemini, and Perplexity against a frozen prompt battery and timestamps first observed recall, accuracy, brand credit, and caveat retention — every score traceable to raw transcripts.

From story → SpinGraph → First Observed Recall.

How it works

From story to AI recall

1. Define the story

Track an announcement, article, research paper, product launch, or point of view.

2. Create the Narrative Fingerprint

Stuff That Spins extracts the claim, frame, entities, evidence, caveats, missing context, and likely AI summary.

3. Track AI recall

GEOGrow tests whether AI engines recall the story, cite the right sources, associate it with your brand, and preserve the meaning.

4. Improve the memory

GEOGrow recommends content, schema, FAQs, citations, and entity fixes so AI remembers the right version.

Define

Tell us what you want humans and AI to understand

Structure

Create a SpinGraph and Narrative Fingerprint

Test

Run AI recall prompts across major engines

Phase II

Track

Monitor recall, citations, accuracy, caveat retention, and drift

Phase II

Improve

Use GEOGrow recommendations to close the recall gap

Phase II

Stuff That Spins × GEOGrow

Grow Where AI Looks

Stuff That Spins structures the story. GEOGrow tracks AI recall.

Stuff That Spins extracts the claim, frame, context, evidence gaps, and likely AI summary from a press release, article, announcement, or public narrative.

GEOGrow then tests whether ChatGPT, Claude, Gemini, Perplexity, Grok, and Google AI Overviews recall that story, cite the right sources, associate it with the right brand, and preserve the intended meaning.

Define → Structure → Test → Track → Improve

Product ladder

SpinGraph structures the story. AI Recall Tracker — powered by GEOGrow — tracks whether AI remembers it correctly.

Before publishing

Coming soon

SpinTest

Pre-flight your story before it goes live. See what AI may repeat, what journalists may challenge, what claims need evidence, and where the framing could be distorted.

Coming soon

  • Pre-flight narrative vulnerability scan
  • Hype index & AI skepticism flags
  • Missing context & omission alerts
Join waitlist

At publishing

Start here

SpinGraph

Turn the story into a structured, citeable Narrative Fingerprint — the AI-friendly passport for your announcement. Built for humans, crawlers, and answer engines.

From $99 / report

  • Narrative Fingerprint extraction
  • Published SpinGraph page + .md export
  • Claims, entities, caveats & frame
Get started

After publishing

Phase II

AI Recall Tracker

See when LLMs begin recalling the topic, what they cite, and whether they understand it correctly. Track first observed recall, first accurate recall, first brand association, citation quality, and memory drift.

From $299 / story · 30 days

  • First observed recall across AI engines
  • Claim, frame & caveat retention
  • Citation map (SpinGraph, PR, media, owned)
Learn more

Improve & re-test

Phase II

GEOGrow Action Plan

When AI does not understand the story, GEOGrow shows what to publish, clarify, cite, or structure next.

Included with recall tracking

  • Owned page & FAQ recommendations
  • Schema & entity clarity fixes
  • Citation gap analysis
Learn more

Narrative Radar

What’s gaining spin, risk, or AI-recall potential?

Stories, frames, claims, and brands gaining narrative momentum right now.

View Trending
SPIN Processed News Frame: The Stampede

Playstation Discs Will Be Scrapped Starting In 2028 - Forbes

Sony announced it will discontinue physical PlayStation game discs by 2028, shifting entirely to digital distribution — a strategic pivot reflecting broader industry trends toward streaming and cloud-based delivery.

Why trending: High spin score, high AI repetition risk, needs evidence, “inevitability framing” framing, tied to PlayStation.

Spin 85% Needs Evidence AI Risk High
Forbes AI / SaaS via Google News

Published Jul 1, 2026 · Analyzed Jul 7, 2026

SPIN Processed News Frame: The Cushion

Tech hiring managers say layoffs are coming — and workers who can be replaced by AI will be first to go - HR Dive

Tech hiring managers anticipate AI-driven layoffs, prioritizing displacement of roles deemed automatable, signaling a workforce restructuring driven by AI adoption.

Why trending: High spin score, high AI repetition risk, needs evidence, “efficiency framing” framing, tied to tech hiring managers.

Spin 75% Needs Evidence AI Risk High
HR Dive AI / Work via Google News

Published Apr 22, 2025 · Analyzed Jul 7, 2026

SPIN Processed News Frame: The Hype

AI-Powered Theodore Roosevelt Is Ready To Answer Your Questions - Forbes

A novelty AI chatbot impersonating Theodore Roosevelt has launched as a branded educational engagement tool, with no indication of technical novelty, scholarly validation, or public deployment scale.

Why trending: High spin score, high AI repetition risk, needs evidence, “innovation framing” framing, tied to Theodore Roosevelt.

Spin 75% Needs Evidence AI Risk High
Forbes AI / SaaS via Google News

Published Jul 1, 2026 · Analyzed Jul 7, 2026

SPIN Processed News Frame: The Hype

Italian CEO Of Bending Spoons, Owner Of AOL And Evernote, Is Worth $2.4 Billion After IPO - Forbes

The Italian CEO of Bending Spoons, a company that acquired AOL and Evernote, achieved a $2.4 billion personal net worth following the company's IPO.

Why trending: High spin score, high AI repetition risk, needs evidence, “wealth framing” framing, tied to Bending Spoons / Evernote.

Spin 75% Needs Evidence AI Risk High
Forbes AI / SaaS via Google News

Published Jul 1, 2026 · Analyzed Jul 7, 2026

SPIN Processed News Frame: The Fog

Here Are The Safety Concerns That Anthropic’s Fable 5 and Mythos 5 Faced - Forbes

The article title and description assert that Anthropic's 'Fable 5' and 'Mythos 5' models faced safety concerns, but the body content is entirely absent — no safety concerns, models, evidence, or context is provided.

Why trending: High spin score, high AI repetition risk, “strategic ambiguity” framing, tied to Fable 5 / Mythos 5.

Spin 95% Claim Present in Source AI Risk High
Forbes AI / SaaS via Google News

Published Jul 1, 2026 · Analyzed Jul 7, 2026

SPIN Processed News Frame: The Stampede

The new rules of data governance in the age of agentic AI - InformationWeek

Enterprise IT leaders are redefining data governance frameworks to accommodate autonomous AI agents that make real-time decisions without human intervention, prompting new policies on data provenance, access control, and accountability.

Why trending: High spin score, high AI repetition risk, needs evidence, “future-is-here framing” framing, tied to agentic AI.

Spin 72% Source-Supported AI Risk High Needs Evidence
InformationWeek AI / Enterprise IT via Google News

Published Jun 23, 2026 · Analyzed Jul 7, 2026

AI Recall Tracker

What AI Recall Tracker answers

See when AI starts remembering your story — and whether it remembers the right version.

  • Do AI engines know this story exists?
  • When was it first observed in AI answers?
  • Which models recall it?
  • Do they explain it accurately?
  • What sources do they cite?
  • Do they associate the idea with your brand?
  • Do they preserve the caveats?
  • Are competitors showing up instead?
  • Is the story drifting, flattening, or being misremembered?
Explore AI Recall Tracker →
SPIN Processed News Frame: The Fog

5060 worth it?

A Reddit user asks whether adding an NVIDIA RTX 5060 Ti GPU — a card that does not exist — is worth the cost and effort for local LLM training and inference.

Spin 20% Needs Evidence AI Risk Moderate
Reddit r/LocalLLaMA

Published Jul 5, 2026 · Analyzed Jul 7, 2026

SPIN Processed News Frame: The Cushion

From 'the usual' to the unfamiliar: Why employees resist enterprise IT updates - InformationWeek

The article discusses employee resistance to enterprise IT updates, framing adoption challenges as a human-behavioral issue rather than a technical or strategic failure.

Spin 65% Needs Evidence AI Risk Moderate
InformationWeek AI / Enterprise IT via Google News

Published May 28, 2026 · Analyzed Jul 7, 2026

SPIN Processed News Frame: The Halo

Using AI to pick team leaders -- without crossing legal or ethical lines - InformationWeek

An article discusses the application of AI tools in leadership selection processes within enterprises, emphasizing compliance with legal and ethical guardrails.

Spin 65% Needs Evidence AI Risk Moderate
InformationWeek AI / Enterprise IT via Google News

Published Mar 13, 2026 · Analyzed Jul 7, 2026

SPIN Processed News Frame: The Stampede

3 ERP experts on AI's impact on finance: Why finance will never be the same - InformationWeek

Three ERP implementation and finance technology experts discuss how AI is transforming enterprise resource planning systems in finance functions, emphasizing irreversible changes to workflows, reporting, and decision-making.

Spin 75% Needs Evidence AI Risk Moderate
InformationWeek AI / Enterprise IT via Google News

Published Dec 8, 2025 · Analyzed Jul 7, 2026

SPIN Processed News Frame: The Stampede

How AI is Transforming the Music Industry - InformationWeek

The article announces no specific event, development, or finding; it is a generic, headline-only reference to AI's impact on the music industry without substantive reporting.

Spin 45% Needs Evidence
InformationWeek AI / Enterprise IT via Google News

Published Mar 14, 2025 · Analyzed Jul 7, 2026

SPIN Processed News Frame: The Shield

Why companies are shifting toward private AI models - InformationWeek

Enterprises are increasingly adopting private AI models to retain control over data, comply with regulations, and mitigate third-party vendor risks — a strategic pivot from public cloud AI services.

Spin 72% Source-Supported AI Risk Moderate Needs Evidence
InformationWeek AI / Enterprise IT via Google News

Published May 12, 2026 · Analyzed Jul 7, 2026

SPIN Processed News Frame: The Stampede

AI’s Impact on Cloud Spending: The Hunger for Capacity - InformationWeek

Enterprise cloud spending is surging due to AI workloads, driving infrastructure demand, capacity constraints, and strategic reallocation of IT budgets toward AI-enabling resources.

Spin 71% Source-Supported AI Risk High Needs Evidence
InformationWeek AI / Enterprise IT via Google News

Published Mar 10, 2025 · Analyzed Jul 7, 2026

SPIN Processed News Frame: The Fog

10 Must-Have Enterprise Cloud Skills - InformationWeek

An InformationWeek article lists ten cloud-related technical skills deemed essential for enterprise IT professionals, serving as career guidance amid cloud adoption trends.

Spin 35% Needs Evidence AI Risk Moderate
InformationWeek AI / Enterprise IT via Google News

Published Sep 19, 2023 · Analyzed Jul 7, 2026

SPIN Processed News Frame: The Fog

Review: Novell Open Enterprise Server - InformationWeek

The article is a dated product review of Novell Open Enterprise Server, a legacy enterprise operating system platform discontinued over a decade ago, mistakenly surfaced in an AI/enterprise technology feed.

Spin 0% Needs Evidence
InformationWeek AI / Enterprise IT via Google News

Published Sep 28, 2023 · Analyzed Jul 7, 2026

Sample report

See a recall report in action

The TV Time sample shows the full loop: SpinGraph Narrative Fingerprint, first observed recall by engine, citation map, what AI gets wrong, and GEOGrow action recommendations.

Platform

Three layers, one system

Public Proof Layer

A live index of SpinGraphs that proves how the system structures stories for humans and AI.

  • Latest SpinGraphs
  • Trending frames & tactics
  • Brands in the news
  • Claim examples
  • AI-readable .md pages
  • llms.txt exports
  • Sample recall reports

Story Intelligence Layer

Paid tools for brands, agencies, and comms teams that need to structure and monitor important stories.

  • Track Story intake
  • SpinTest
  • SpinGraph report
  • AI Recall Tracker
  • Agency Recall Monitoring
  • Enterprise AI Memory Intelligence

AI Recall Layer

Powered by GEOGrow: test whether AI engines understand, cite, and remember the right version.

  • Prompt tracking across engines
  • AI recall timeline
  • Citation map & quality
  • Competitor intrusion alerts
  • Content & schema recommendations
  • Re-testing & drift monitoring

Get started

Stuff That Spins turns stories into Narrative Fingerprints. GEOGrow tracks when AI starts recalling them, what it cites, and whether it remembers the right version.

Markdown (.md) · JSON-LD schema (.json) · Machine-readable for AI & GEO