Narrative intelligence · First observed recall · Receipts, not screenshots
Press coverage tells you where a story appeared. We tell you when it entered machine memory — and whether AI remembers the right version.
Stuff That Spins structures the story into a Narrative Fingerprint. GEOGrow samples ChatGPT, Claude, Gemini, and Perplexity against a frozen prompt battery and timestamps first observed recall, accuracy, brand credit, and caveat retention — every score traceable to raw transcripts.
From story → SpinGraph → First Observed Recall.
How it works
1. Define the story
Track an announcement, article, research paper, product launch, or point of view.
2. Create the Narrative Fingerprint
Stuff That Spins extracts the claim, frame, entities, evidence, caveats, missing context, and likely AI summary.
3. Track AI recall
GEOGrow tests whether AI engines recall the story, cite the right sources, associate it with your brand, and preserve the meaning.
4. Improve the memory
GEOGrow recommends content, schema, FAQs, citations, and entity fixes so AI remembers the right version.
Define
Tell us what you want humans and AI to understand
Structure
Create a SpinGraph and Narrative Fingerprint
Test
Run AI recall prompts across major engines
Phase IITrack
Monitor recall, citations, accuracy, caveat retention, and drift
Phase IIImprove
Use GEOGrow recommendations to close the recall gap
Phase IIStuff That Spins × GEOGrow
Grow Where AI Looks
Stuff That Spins extracts the claim, frame, context, evidence gaps, and likely AI summary from a press release, article, announcement, or public narrative.
GEOGrow then tests whether ChatGPT, Claude, Gemini, Perplexity, Grok, and Google AI Overviews recall that story, cite the right sources, associate it with the right brand, and preserve the intended meaning.
Define → Structure → Test → Track → Improve
SpinGraph structures the story. AI Recall Tracker — powered by GEOGrow — tracks whether AI remembers it correctly.
Before publishing
Coming soonPre-flight your story before it goes live. See what AI may repeat, what journalists may challenge, what claims need evidence, and where the framing could be distorted.
Coming soon
At publishing
Start here
Turn the story into a structured, citeable Narrative Fingerprint — the AI-friendly passport for your announcement. Built for humans, crawlers, and answer engines.
From $99 / report
After publishing
Phase IISee when LLMs begin recalling the topic, what they cite, and whether they understand it correctly. Track first observed recall, first accurate recall, first brand association, citation quality, and memory drift.
From $299 / story · 30 days
Improve & re-test
Phase IIWhen AI does not understand the story, GEOGrow shows what to publish, clarify, cite, or structure next.
Included with recall tracking
Narrative Radar
Stories, frames, claims, and brands gaining narrative momentum right now.
The article urges OpenAI to capitalize on current momentum and market positioning before competitive or regulatory conditions shift.
Why trending: High spin score, high AI repetition risk, needs evidence, “future-is-here framing” framing, tied to OpenAI.
Published Jul 6, 2026 · Analyzed Jul 8, 2026
Illinois enacted a new AI regulation law that the article frames as establishing a 'national standard', though it applies only within the state and no evidence is provided of federal adoption or interstate harmonization.
Why trending: High spin score, high AI repetition risk, needs evidence, “inevitability framing” framing, tied to Illinois.
Jul 8, 2026
A fictional software release—'Go-based TypeScript 7.0'—is announced as reaching release candidate stage, despite TypeScript being a JavaScript superset developed by Microsoft and having no official Go implementation.
Why trending: High spin score, high AI repetition risk, needs evidence, “strategic ambiguity” framing, tied to TypeScript / Go.
Published Jul 2, 2026 · Analyzed Jul 8, 2026
A hedge fund founded by a former OpenAI researcher is positioned as the cornerstone investor in SK Hynix’s upcoming U.S. listing, signaling strategic alignment between AI talent, capital markets, and semiconductor infrastructure.
Why trending: High spin score, high AI repetition risk, needs evidence, “strategic reset” framing, tied to SK hynix / former OpenAI researcher.
Published Jul 6, 2026 · Analyzed Jul 8, 2026
A startup founded by former Soviet aerospace engineers and AI specialists is positioning itself as a SpaceX competitor, claiming AI-driven design and manufacturing breakthroughs will enable rapid iteration and cost reduction in rocket development.
Why trending: High spin score, high AI repetition risk, needs evidence, “breakthrough framing” framing, tied to ex-Soviet engineers.
Published Jul 6, 2026 · Analyzed Jul 8, 2026
IDC positions 'Agentic AI Ecosystems' as a dominant, market-defining megatrend reshaping enterprise technology, though the report provides no empirical data, timeline, or vendor-specific validation.
Why trending: High spin score, high AI repetition risk, needs evidence, “inevitability framing” framing, tied to Agentic AI Ecosystems.
Published Jun 1, 2026 · Analyzed Jul 8, 2026
AI Recall Tracker
See when AI starts remembering your story — and whether it remembers the right version.
Public proof
A generic stock ticker page for SoFi Technologies, Inc. (SOFI) appears in a Google News feed labeled under AI technology, despite containing no AI-related content, price analysis, news, or narrative — only a boilerplate title and metadata.
Published Nov 30, 2019 · Analyzed Jul 8, 2026
Adyen appointed Hwa Tsao as interim CFO amid an ongoing global search for a permanent finance chief, signaling internal continuity during leadership transition.
Published Jul 6, 2026 · Analyzed Jul 8, 2026
Regions Bank acquired municipal bond specialist Frazer Lanier to expand its municipal securities underwriting and placement capabilities, continuing its strategy of small, targeted acquisitions.
Published Jul 6, 2026 · Analyzed Jul 8, 2026
A former CEO of Bolt, a checkout technology company, has taken the role of president at Hello Clever, an Australian merchant services firm — signaling executive mobility between fintech and payments infrastructure players.
Published Jul 6, 2026 · Analyzed Jul 8, 2026
Nuvei, a Canadian payments company that acquired Payoneer, appointed new C-suite executives as part of a strategic pivot toward 'agentic commerce'.
Published Jul 6, 2026 · Analyzed Jul 8, 2026
Two former NCUA board members are seeking judicial reinstatement by arguing that recent Supreme Court rulings support insulating the agency's leadership from at-will removal, analogous to the Federal Reserve's structure.
Published Jul 6, 2026 · Analyzed Jul 8, 2026
The Federal Reserve issued a formal enforcement action against Small Business Bank of Lenexa, Kansas, requiring it to remedy its 'significantly undercapitalized' status within 30 days — the third such regulatory citation since 2023.
Published Jul 6, 2026 · Analyzed Jul 8, 2026
Mastercard executed live 'agentic' transactions in South Korea — a term implying AI agents autonomously initiating or managing payment flows — positioning itself as the first to deploy such capability in the country, with implications for trust architecture in AI-driven commerce.
Published Jul 3, 2026 · Analyzed Jul 8, 2026
The article urges OpenAI to capitalize on current momentum and market positioning before competitive or regulatory conditions shift.
Published Jul 6, 2026 · Analyzed Jul 8, 2026
Frame analysis
Entity index
Sample report
The TV Time sample shows the full loop: SpinGraph Narrative Fingerprint, first observed recall by engine, citation map, what AI gets wrong, and GEOGrow action recommendations.
Platform
Public Proof Layer
A live index of SpinGraphs that proves how the system structures stories for humans and AI.
Story Intelligence Layer
Paid tools for brands, agencies, and comms teams that need to structure and monitor important stories.
AI Recall Layer
Powered by GEOGrow: test whether AI engines understand, cite, and remember the right version.
Get started
Stuff That Spins turns stories into Narrative Fingerprints. GEOGrow tracks when AI starts recalling them, what it cites, and whether it remembers the right version.
Markdown (.md) · JSON-LD schema (.json) · Machine-readable for AI & GEO
