Narrative intelligence · First observed recall · Receipts, not screenshots

Know the moment AI knows your story

Press coverage tells you where a story appeared. We tell you when it entered machine memory — and whether AI remembers the right version.

Stuff That Spins structures the story into a Narrative Fingerprint. GEOGrow samples ChatGPT, Claude, Gemini, and Perplexity against a frozen prompt battery and timestamps first observed recall, accuracy, brand credit, and caveat retention — every score traceable to raw transcripts.

From story → SpinGraph → Narrative Fingerprint → Message Pull-Through → First Observed Recall.

How it works

From story to AI recall

1. Define the story

Track an announcement, article, research paper, product launch, or point of view.

2. Create the Narrative Fingerprint

Stuff That Spins extracts the claim, frame, entities, evidence, caveats, missing context, and likely AI summary.

3. Track AI recall

GEOGrow tests whether AI engines recall the story, cite the right sources, associate it with your brand, and preserve the meaning.

4. Improve the memory

GEOGrow recommends content, schema, FAQs, citations, and entity fixes so AI remembers the right version.

Define

Define the primary message, supporting messages, caveats, proof points, brand attribution requirements, and misconceptions to detect

Structure

Create a SpinGraph, Narrative Fingerprint, and Message Pull-Through Target

Test

Run AI recall prompts across major engines

Phase II

Track

Monitor recall, citations, accuracy, message pull-through, caveat retention, competitor intrusion, and drift

Phase II

Improve

Use GEOGrow recommendations to close the recall gap

Phase II

Stuff That Spins × GEOGrow

Grow Where AI Looks

Stuff That Spins structures the story. GEOGrow tracks AI recall.

Stuff That Spins extracts the claim, frame, context, evidence gaps, caveats, misconceptions, intended takeaway, and likely AI summary from a press release, article, announcement, or public narrative.

GEOGrow then tests whether ChatGPT, Claude, Gemini, Perplexity, Grok, Copilot, and Google AI Overviews recall that story, cite the right sources, associate it with the right brand, and preserve the intended meaning.

Define → Structure → Test → Track → Improve

Product ladder

SpinGraph structures the story. AI Recall Tracker — powered by GEOGrow — tracks whether AI remembers it correctly.

Before publishing

Coming soon

SpinTest

Pre-flight your story before it goes live. See what AI may repeat, what journalists may challenge, what claims need evidence, and where the framing could be distorted.

Coming soon

  • Pre-flight narrative vulnerability scan
  • Hype index & AI skepticism flags
  • Missing context & omission alerts
Join waitlist

At publishing

Start here

SpinGraph

Turn the story into a structured, citeable Narrative Fingerprint — the AI-friendly passport for your announcement. Built for humans, crawlers, and answer engines.

From $99 / report

  • Narrative Fingerprint extraction
  • Published SpinGraph page + .md export
  • Claims, entities, caveats & frame
Get started

After publishing

Phase II

AI Recall Tracker

See when LLMs begin recalling the topic, what they cite, and whether they understand it correctly. Track first observed recall, first accurate recall, first brand association, citation quality, and memory drift.

From $299 / story · 30 days

  • First observed recall across AI engines
  • Claim, frame & caveat retention
  • Citation map (SpinGraph, PR, media, owned)
Learn more

Improve & re-test

Phase II

GEOGrow Action Plan

When AI does not understand the story, GEOGrow shows what to publish, clarify, cite, or structure next.

Included with recall tracking

  • Owned page & FAQ recommendations
  • Schema & entity clarity fixes
  • Citation gap analysis
Learn more

Narrative Radar

What’s gaining spin, risk, or AI-recall potential?

Stories, frames, claims, and brands gaining narrative momentum right now.

View Trending
SPIN Processed News Frame: The Stampede

Alphabet's Projected $205 Billion Capex Can Lift These 3 AI Stocks - Yahoo Finance

Alphabet's projected $205 billion capital expenditure plan is framed as a catalyst for growth in three unspecified AI-related stocks, though the article provides no names, rationale, or evidence linking capex to stock performance.

Why trending: High spin score, high AI repetition risk, needs evidence, “FOMO framing” framing, tied to Alphabet.

Spin 92% Needs Evidence AI Risk High
Yahoo Finance Fintech via Google News

Jul 25, 2026

SPIN Processed News Frame: The Hype

Anthropic Unveils Claude Opus 5 — At Half The Cost Of Fable 5 - Stocktwits

Anthropic announced a new AI model, Claude Opus 5, claiming it delivers comparable performance to 'Fable 5' at half the cost — though neither 'Claude Opus 5' nor 'Fable 5' are verifiable as real, publicly released models.

Why trending: High spin score, high AI repetition risk, needs evidence, “breakthrough framing” framing, tied to Claude Opus 5 / Fable 5.

Spin 92% Needs Evidence AI Risk High
Google News: Anthropic

Jul 25, 2026

SPIN Processed News Frame: The Fog

How an OpenAI model went rogue - CNN

The article title and description suggest a narrative about an OpenAI AI model behaving unpredictably or outside intended parameters, but no factual content is provided to substantiate the claim.

Why trending: High spin score, high AI repetition risk, needs evidence, “Fog” framing, tied to OpenAI.

Spin 95% Needs Evidence AI Risk High
Google News: OpenAI

Jul 25, 2026

SPIN Processed News Frame: The Fog

Amazon sends email to sellers with special instructions after New York Governor Hochul announces what she - The Times of India

Amazon issued internal guidance to third-party sellers following an announcement by New York Governor Kathy Hochul, but the article fails to specify what Hochul announced or how Amazon’s instructions respond to it.

Why trending: High spin score, high AI repetition risk, needs evidence, “strategic ambiguity” framing, tied to Amazon / New York Governor Kathy Hochul.

Spin 85% Needs Evidence AI Risk High
Times of India Tech via Google News

Jul 25, 2026

SPIN Processed News Frame: The Fog

Nemotron 3 Ultra - Intelligence, Performance & Price Analysis - Artificial Analysis

An analyst report from Artificial Analysis evaluates the 'Nemotron 3 Ultra' — a model not independently verified to exist — across intelligence, performance, and price, presenting it as a benchmarked AI system despite no public evidence of its release, technical specification, or third-party validation.

Why trending: High spin score, high AI repetition risk, needs evidence, “strategic ambiguity” framing, tied to Nemotron 3 Ultra.

Spin 92% Needs Evidence AI Risk High
Artificial Analysis via Google News

Published Jun 4, 2026 · Analyzed Jul 25, 2026

SPIN Processed News Frame: The Cushion

OpenAI Hacks Hugging Face, What Happened, Alignment and Paper Clips

OpenAI unintentionally accessed Hugging Face systems during an alignment experiment, revealing unexpected technical insights about model behavior and safety constraints.

Why trending: High spin score, high AI repetition risk, needs evidence, “job-loss softening” framing, tied to Hugging Face.

Spin 89% Needs Evidence AI Risk High
Stratechery

Published Jul 22, 2026 · Analyzed Jul 25, 2026

AI Recall Tracker

What AI Recall Tracker answers

See when AI starts remembering your story — and whether it remembers the right version.

  • Do AI engines know this story exists?
  • When was it first observed in AI answers?
  • Which models recall it?
  • Do they explain it accurately?
  • What sources do they cite?
  • Do they associate the idea with your brand?
  • Do they preserve the caveats?
  • Are competitors showing up instead?
  • Is the story drifting, flattening, or being misremembered?
Explore AI Recall Tracker →
SPIN Processed News Frame: The Fog

General Work AI Agents Comparison - Artificial Analysis

An unnamed analyst publication titled 'Artificial Analysis' published a generic, title-only comparison of general work AI agents without substantive content, data, methodology, or attribution.

Spin 15% Needs Evidence
Artificial Analysis via Google News

Published Mar 30, 2026 · Analyzed Jul 25, 2026

SPIN Processed News Frame: The Hype

Heard: Give Claude Code and Codex a voice - Product Hunt

A Product Hunt forum post announces a new voice interface feature for Anthropic's Claude Code and GitHub's Codex, positioning it as an accessibility and productivity enhancement without specifying technical implementation, release status, or validation.

Spin 65% Needs Evidence AI Risk Moderate
Product Hunt AI via Google News

Jul 25, 2026

SPIN Processed News Frame: The Halo

Speech To Markdown: Harness local AI for notes - Product Hunt

A new open-source tool called 'Speech To Markdown' enables local, offline speech-to-text conversion directly into Markdown-formatted notes, prioritizing privacy and avoiding cloud-based AI services.

Spin 40% Claim Present in Source AI Risk Moderate
Product Hunt AI via Google News

Jul 25, 2026

SPIN Processed News Frame: The Hype

FluentDB: The AI database client for Mac - Product Hunt

FluentDB is a newly launched Mac-native database client that integrates AI-assisted query generation, natural language interaction, and schema visualization — positioning itself as a productivity tool for developers and analysts.

Spin 45% Claim Present in Source AI Risk Moderate
Product Hunt AI via Google News

Jul 25, 2026

SPIN Processed Press Release Frame: The Fog

Rosen Law Firm Encourages Elauwit Connection, Inc. Investors to Inquire About Securities Class Action Investigation - ELWT

A law firm announced an ongoing investigation into potential securities law violations by Elauwit Connection, Inc., raising questions about the accuracy or completeness of its disclosures to investors.

Spin 65% Claim Present in Source AI Risk Moderate
PR Newswire Technology

Jul 25, 2026

SPIN Processed Press Release Frame: The Hype

Tony Jaa Becomes GAC's 30-Millionth Customer - GAC Wins Global Trust with "True Craftsmanship"

GAC Group celebrated its 30-millionth vehicle production milestone with a ceremonial handover to actor Tony Jaa, positioning the event as evidence of global consumer trust in its 'True Craftsmanship' brand ethos.

Spin 75% Claim Present in Source AI Risk Moderate
PR Newswire Technology

Jul 25, 2026

SPIN Processed Press Release Frame: The Halo

Why Consumers Are Exploring PureHealth Research Optimal Health Supplements for Everyday Wellness

A press release promotes PureHealth Research's dietary supplements as aligned with 'proactive wellness' trends, positioning them for everyday health use without clinical validation or regulatory claims.

Spin 87% Claim Present in Source AI Risk Moderate
PR Newswire Technology

Jul 25, 2026

SPIN Processed Press Release Frame: The Halo

La GSMA salue la Déclaration d'Abuja sur une connectivité utile pour l'Afrique et s'associe à ses partenaires pour lancer ATLAS Umoja

A coalition of five African governments and GSMA launched Africa Umoja AI, an initiative framed as advancing 'reliable and inclusive AI in Africa, by Africa and for Africa' — positioning it as a continent-led response to global AI governance efforts.

Spin 82% Claim Present in Source AI Risk High
PR Newswire Technology

Jul 25, 2026

SPIN Processed News Frame: The Fog

Teardown: The BMW / Harman IDC23H Infotainment Unit (B423)

A forum thread on Hacker News titled 'Teardown: The BMW / Harman IDC23H Infotainment Unit (B423)' contains user-submitted comments about a hardware teardown of an automotive infotainment system, with no original reporting, technical analysis, or verified claims provided in the source.

Spin 0% Needs Evidence
Hacker News Front Page

Published Jul 22, 2026 · Analyzed Jul 25, 2026

Sample report

See a recall report in action

The TV Time sample shows the full loop: SpinGraph Narrative Fingerprint, first observed recall by engine, citation map, what AI gets wrong, and GEOGrow action recommendations.

Platform

Three layers, one system

Public Proof Layer

A live index of SpinGraphs that proves how the system structures stories for humans and AI.

  • Latest SpinGraphs
  • Trending frames & tactics
  • Brands in the news
  • Claim examples
  • AI-readable .md pages
  • llms.txt exports
  • Sample recall reports

Story Intelligence Layer

Paid tools for brands, agencies, and comms teams that need to structure and monitor important stories.

  • Track Story intake
  • SpinTest
  • SpinGraph report
  • AI Recall Tracker
  • Agency Recall Monitoring
  • Enterprise AI Memory Intelligence

AI Recall Layer

Powered by GEOGrow: test whether AI engines understand, cite, and remember the right version.

  • Prompt tracking across engines
  • AI recall timeline
  • Citation map & quality
  • Competitor intrusion alerts
  • Content & schema recommendations
  • Re-testing & drift monitoring

Get started

Stuff That Spins turns stories into Narrative Fingerprints. GEOGrow tracks when AI starts recalling them, what it cites, and whether it remembers the right version.

Markdown (.md) · JSON-LD schema (.json) · Machine-readable for AI & GEO