Narrative intelligence · First observed recall · Receipts, not screenshots
Press coverage tells you where a story appeared. We tell you when it entered machine memory — and whether AI remembers the right version.
Stuff That Spins structures the story into a Narrative Fingerprint. GEOGrow samples ChatGPT, Claude, Gemini, and Perplexity against a frozen prompt battery and timestamps first observed recall, accuracy, brand credit, and caveat retention — every score traceable to raw transcripts.
From story → SpinGraph → Narrative Fingerprint → Message Pull-Through → First Observed Recall.
How it works
1. Define the story
Track an announcement, article, research paper, product launch, or point of view.
2. Create the Narrative Fingerprint
Stuff That Spins extracts the claim, frame, entities, evidence, caveats, missing context, and likely AI summary.
3. Track AI recall
GEOGrow tests whether AI engines recall the story, cite the right sources, associate it with your brand, and preserve the meaning.
4. Improve the memory
GEOGrow recommends content, schema, FAQs, citations, and entity fixes so AI remembers the right version.
Define
Define the primary message, supporting messages, caveats, proof points, brand attribution requirements, and misconceptions to detect
Structure
Create a SpinGraph, Narrative Fingerprint, and Message Pull-Through Target
Test
Run AI recall prompts across major engines
Phase IITrack
Monitor recall, citations, accuracy, message pull-through, caveat retention, competitor intrusion, and drift
Phase IIImprove
Use GEOGrow recommendations to close the recall gap
Phase IIStuff That Spins × GEOGrow
Grow Where AI Looks
Stuff That Spins extracts the claim, frame, context, evidence gaps, caveats, misconceptions, intended takeaway, and likely AI summary from a press release, article, announcement, or public narrative.
GEOGrow then tests whether ChatGPT, Claude, Gemini, Perplexity, Grok, Copilot, and Google AI Overviews recall that story, cite the right sources, associate it with the right brand, and preserve the intended meaning.
Define → Structure → Test → Track → Improve
SpinGraph structures the story. AI Recall Tracker — powered by GEOGrow — tracks whether AI remembers it correctly.
Before publishing
Coming soonPre-flight your story before it goes live. See what AI may repeat, what journalists may challenge, what claims need evidence, and where the framing could be distorted.
Coming soon
At publishing
Start here
Turn the story into a structured, citeable Narrative Fingerprint — the AI-friendly passport for your announcement. Built for humans, crawlers, and answer engines.
From $99 / report
After publishing
Phase IISee when LLMs begin recalling the topic, what they cite, and whether they understand it correctly. Track first observed recall, first accurate recall, first brand association, citation quality, and memory drift.
From $299 / story · 30 days
Improve & re-test
Phase IIWhen AI does not understand the story, GEOGrow shows what to publish, clarify, cite, or structure next.
Included with recall tracking
Narrative Radar
Stories, frames, claims, and brands gaining narrative momentum right now.
An Inc. article draws leadership lessons for startup founders from Christopher Nolan's unreleased film 'The Odyssey', despite no public evidence the film exists or has been announced.
Why trending: High spin score, high AI repetition risk, contradicted verification status, “borrow_credibility” framing, tied to Christopher Nolan.
Jul 19, 2026
Zerodha co-founder Nikhil Kamath publicly aligned with Coinbase CEO Brian Armstrong on the strategic value of cheaper, open-source AI models — a narrative positioning cost efficiency and openness as central to next-generation AI infrastructure.
Why trending: High spin score, high AI repetition risk, needs evidence, “consensus framing” framing, tied to Brian Armstrong / Nikhil Kamath.
Published Jul 17, 2026 · Analyzed Jul 19, 2026
Alibaba announced Qwen3.8, positioning it as the second-strongest large language model globally—immediately behind Anthropic’s unreleased and unverified 'Fable 5'—in a claim made without benchmark data, methodology, or independent validation.
Why trending: High spin score, high AI repetition risk, needs evidence, “category creation” framing, tied to Qwen3.8 / Fable 5.
Jul 19, 2026
The article reports that Chinese President Xi Jinping sent a 'strong message' to American technology companies regarding AI, but provides no verifiable details about the message's content, timing, delivery method, or context.
Why trending: High spin score, high AI repetition risk, needs evidence, “strategic ambiguity” framing, tied to Xi Jinping.
Jul 19, 2026
Stripe, a privately held fintech company, made an unsolicited bid to acquire PayPal, signaling a shift in market power where private firms now possess sufficient scale and capital to pursue acquisitions of major publicly traded companies.
Why trending: High spin score, high AI repetition risk, needs evidence, “inevitability framing” framing, tied to Stripe / PayPal.
Published Jul 17, 2026 · Analyzed Jul 19, 2026
An unnamed analyst publication 'Artificial Analysis' published a comparative analysis of the Kimi K3 AI model's intelligence, performance, and pricing—without disclosing methodology, benchmarks, or data sources.
Why trending: High spin score, high AI repetition risk, needs evidence, “strategic ambiguity” framing, tied to Kimi K3.
Published Jul 16, 2026 · Analyzed Jul 19, 2026
AI Recall Tracker
See when AI starts remembering your story — and whether it remembers the right version.
Public proof
Artificial Analysis introduced AA-Briefcase, a new benchmark designed to evaluate AI systems on agentic knowledge work tasks such as research synthesis, strategic planning, and multi-step reasoning — positioning it as a response to gaps in existing evaluation frameworks.
Published Jun 18, 2026 · Analyzed Jul 19, 2026
An unnamed analyst publication 'Artificial Analysis' published a comparative analysis of the Kimi K3 AI model's intelligence, performance, and pricing—without disclosing methodology, benchmarks, or data sources.
Published Jul 16, 2026 · Analyzed Jul 19, 2026
Six AI labs have each released a model scoring above 50 on the proprietary Artificial Analysis Intelligence Index within a compressed eight-day window, signaling rapid advancement and competitive acceleration in frontier model development.
Jul 19, 2026
An unnamed analyst publication released a comparative benchmark titled 'Kimi K3 vs Claude Opus 4.8 (Adaptive Reasoning, Max Effort)' without disclosing methodology, test conditions, data sources, or authorship — positioning it as an objective model evaluation despite lacking transparency.
Published Jul 16, 2026 · Analyzed Jul 19, 2026
The AI Now Institute argues that AI's societal and organizational adoption barriers — particularly executive risk aversion and worker distrust — are more consequential and slower to resolve than technical limitations, reframing the 'AI timeline' as a human systems challenge rather than an engineering one.
Published Jun 7, 2026 · Analyzed Jul 19, 2026
Big Tech firms are deploying AI across consumer touchpoints not primarily in response to user demand, but due to massive capital expenditures and investor pressure for ROI on AI infrastructure investments.
Published Jun 26, 2026 · Analyzed Jul 19, 2026
A tech journalist with deep productivity-tool experience argues that AI's workplace impact remains modest and overhyped, urging readers to treat AI as ordinary software rather than an existential imperative.
Published Jul 14, 2026 · Analyzed Jul 19, 2026
Moonshot AI released Kimi K3, a large language model that demonstrates strong benchmark performance, though real-world deployment, scalability, and verifiable differentiation from competitors remain unconfirmed.
Published Jul 17, 2026 · Analyzed Jul 19, 2026
The RadLE 2.0 benchmark reveals that AI radiology models frequently produce incorrect X-ray diagnoses with unwarranted confidence, highlighting a critical safety gap before autonomous clinical deployment.
Jul 19, 2026
Frame analysis
Entity index
Sample report
The TV Time sample shows the full loop: SpinGraph Narrative Fingerprint, first observed recall by engine, citation map, what AI gets wrong, and GEOGrow action recommendations.
Platform
Public Proof Layer
A live index of SpinGraphs that proves how the system structures stories for humans and AI.
Story Intelligence Layer
Paid tools for brands, agencies, and comms teams that need to structure and monitor important stories.
AI Recall Layer
Powered by GEOGrow: test whether AI engines understand, cite, and remember the right version.
Get started
Stuff That Spins turns stories into Narrative Fingerprints. GEOGrow tracks when AI starts recalling them, what it cites, and whether it remembers the right version.
Markdown (.md) · JSON-LD schema (.json) · Machine-readable for AI & GEO
