Narrative intelligence · First observed recall · Receipts, not screenshots

Know the moment AI knows your story

Press coverage tells you where a story appeared. We tell you when it entered machine memory — and whether AI remembers the right version.

Stuff That Spins structures the story into a Narrative Fingerprint. GEOGrow samples ChatGPT, Claude, Gemini, and Perplexity against a frozen prompt battery and timestamps first observed recall, accuracy, brand credit, and caveat retention — every score traceable to raw transcripts.

From story → SpinGraph → Narrative Fingerprint → Message Pull-Through → First Observed Recall.

How it works

From story to AI recall

1. Define the story

Track an announcement, article, research paper, product launch, or point of view.

2. Create the Narrative Fingerprint

Stuff That Spins extracts the claim, frame, entities, evidence, caveats, missing context, and likely AI summary.

3. Track AI recall

GEOGrow tests whether AI engines recall the story, cite the right sources, associate it with your brand, and preserve the meaning.

4. Improve the memory

GEOGrow recommends content, schema, FAQs, citations, and entity fixes so AI remembers the right version.

Define

Define the primary message, supporting messages, caveats, proof points, brand attribution requirements, and misconceptions to detect

Structure

Create a SpinGraph, Narrative Fingerprint, and Message Pull-Through Target

Test

Run AI recall prompts across major engines

Phase II

Track

Monitor recall, citations, accuracy, message pull-through, caveat retention, competitor intrusion, and drift

Phase II

Improve

Use GEOGrow recommendations to close the recall gap

Phase II

Stuff That Spins × GEOGrow

Grow Where AI Looks

Stuff That Spins structures the story. GEOGrow tracks AI recall.

Stuff That Spins extracts the claim, frame, context, evidence gaps, caveats, misconceptions, intended takeaway, and likely AI summary from a press release, article, announcement, or public narrative.

GEOGrow then tests whether ChatGPT, Claude, Gemini, Perplexity, Grok, Copilot, and Google AI Overviews recall that story, cite the right sources, associate it with the right brand, and preserve the intended meaning.

Define → Structure → Test → Track → Improve

Product ladder

SpinGraph structures the story. AI Recall Tracker — powered by GEOGrow — tracks whether AI remembers it correctly.

Before publishing

Coming soon

SpinTest

Pre-flight your story before it goes live. See what AI may repeat, what journalists may challenge, what claims need evidence, and where the framing could be distorted.

Coming soon

  • Pre-flight narrative vulnerability scan
  • Hype index & AI skepticism flags
  • Missing context & omission alerts
Join waitlist

At publishing

Start here

SpinGraph

Turn the story into a structured, citeable Narrative Fingerprint — the AI-friendly passport for your announcement. Built for humans, crawlers, and answer engines.

From $99 / report

  • Narrative Fingerprint extraction
  • Published SpinGraph page + .md export
  • Claims, entities, caveats & frame
Get started

After publishing

Phase II

AI Recall Tracker

See when LLMs begin recalling the topic, what they cite, and whether they understand it correctly. Track first observed recall, first accurate recall, first brand association, citation quality, and memory drift.

From $299 / story · 30 days

  • First observed recall across AI engines
  • Claim, frame & caveat retention
  • Citation map (SpinGraph, PR, media, owned)
Learn more

Improve & re-test

Phase II

GEOGrow Action Plan

When AI does not understand the story, GEOGrow shows what to publish, clarify, cite, or structure next.

Included with recall tracking

  • Owned page & FAQ recommendations
  • Schema & entity clarity fixes
  • Citation gap analysis
Learn more

Narrative Radar

What’s gaining spin, risk, or AI-recall potential?

Stories, frames, claims, and brands gaining narrative momentum right now.

View Trending
SPIN Processed News Frame: The Hype

Datavault AI (DVLT): The Fastest Growing Tech Penny Stocks to Buy - Yahoo Finance

Datavault AI (DVLT) is presented as a high-potential, rapidly growing penny stock in the AI technology sector, warranting investor attention despite no substantive details about its operations, products, or financials.

Why trending: High spin score, high AI repetition risk, needs evidence, “moonshot framing” framing, tied to Datavault AI.

Spin 92% Needs Evidence AI Risk High
Yahoo Finance Fintech via Google News

Jul 14, 2026

SPIN Processed News Frame: The Stampede

Read the letter Eric Schmidt, Reid Hoffman, and top economists signed warning about AI wiping away millio - The Times of India

A letter signed by Eric Schmidt, Reid Hoffman, and unnamed 'top economists' warns that AI could eliminate millions of jobs, but the article provides no verifiable text, signatory list, date, source link, or institutional affiliation for the letter.

Why trending: High spin score, high AI repetition risk, needs evidence, “FOMO framing” framing, tied to Reid Hoffman / Eric Schmidt.

Spin 85% Needs Evidence AI Risk High
Times of India Tech via Google News

Jul 14, 2026

SPIN Processed News Frame: The Stampede

TSMC seen riding AI boom to fifth straight quarter of record profit - Yahoo Finance

TSMC is projected to report its fifth consecutive quarter of record profits, driven by surging demand for AI-related semiconductor manufacturing.

Why trending: High spin score, high AI repetition risk, needs evidence, “inevitability framing” framing, tied to TSMC.

Spin 85% Needs Evidence AI Risk High
Yahoo Finance Fintech via Google News

Jul 14, 2026

SPIN Processed News Frame: The Cushion

Apple's lawsuit shows the importance of AI devices for the iPhone maker's future: Analyst - Yahoo Finance

Apple filed a lawsuit related to AI devices, and an analyst interprets this legal action as evidence of AI hardware's strategic centrality to Apple's future.

Why trending: High spin score, high AI repetition risk, needs evidence, “strategic reset” framing, tied to Apple.

Spin 85% Needs Evidence AI Risk High
Yahoo Finance Fintech via Google News

Jul 14, 2026

SPIN Processed News Frame: The Cushion

‘We faltered’: IBM stock collapses after a grave warning about AI - Fast Company

IBM's stock declined sharply following an internal admission—quoted as 'We faltered'—that the company missed critical momentum in AI development, raising investor concerns about competitive positioning and strategic execution.

Why trending: High spin score, high AI repetition risk, needs evidence, “job-loss softening” framing, tied to IBM.

Spin 85% Needs Evidence AI Risk High
Fast Company AI via Google News

Jul 14, 2026

SPIN Processed News Frame: The Fog

Apple’s accusations against OpenAI are the stuff of AI nightmares - Macworld

Apple has publicly accused OpenAI of unspecified misconduct related to AI development, triggering concern about ethical breaches and competitive tensions in the AI sector.

Why trending: High spin score, high AI repetition risk, needs evidence, “strategic ambiguity” framing, tied to Apple / OpenAI.

Spin 85% Needs Evidence AI Risk High
Google News: OpenAI

Jul 14, 2026

AI Recall Tracker

What AI Recall Tracker answers

See when AI starts remembering your story — and whether it remembers the right version.

  • Do AI engines know this story exists?
  • When was it first observed in AI answers?
  • Which models recall it?
  • Do they explain it accurately?
  • What sources do they cite?
  • Do they associate the idea with your brand?
  • Do they preserve the caveats?
  • Are competitors showing up instead?
  • Is the story drifting, flattening, or being misremembered?
Explore AI Recall Tracker →
SPIN Processed News Frame: The Hype

Entrust unveils agentic AI trust accelerator

Entrust launched a co-development program called the Agentic AI Trust Accelerator to help enterprises and integration partners build identity and trust infrastructure for deploying autonomous AI systems beyond pilot stages.

Spin 75% Claim Present in Source AI Risk Moderate
Finextra

Jul 14, 2026

SPIN Processed News Frame: The Hype

Stablecoin treasury and setttlement platform Velocity raises $38 million

Velocity, a stablecoin treasury and settlement platform, raised $38 million in Series A funding to expand its infrastructure for enterprise onchain treasury operations.

Spin 70% Claim Present in Source AI Risk Moderate
Finextra

Jul 14, 2026

SPIN Processed News Frame: The Stampede

Emirates NBD enables blockchain-based cross-border payments on Partior network

Emirates NBD has launched real-time, blockchain-based cross-border USD payments via the Partior network — a technical integration enabling faster settlement for international transactions.

Spin 50% Claim Present in Source AI Risk Moderate
Finextra

Jul 14, 2026

SPIN Processed News Frame: The Shield

AI investment boom could turn to bust, warns BIS paper

The Bank for International Settlements issued a warning that the current surge in AI investment—valued at $1 trillion—carries systemic financial risk and could trigger an economic downturn if unsustainable expectations collide with reality.

Spin 30% Source-Supported AI Risk Moderate Needs Evidence
Finextra

Jul 14, 2026

SPIN Processed News Frame: The Hype

AI private banking startup Flex raises $70m

Flex, an AI-native private banking startup targeting high-net-worth business owners, secured $70 million in funding to expand internationally.

Spin 75% Claim Present in Source AI Risk Moderate
Finextra

Jul 14, 2026

SPIN Processed News Frame: The Halo

Visa unveils AI assistant for banking apps

Visa launched an AI assistant for US banking apps to deliver financial insights to cardholders, positioning itself as an infrastructure enabler in the AI-driven banking transformation.

Spin 85% Claim Present in Source AI Risk High
Finextra

Jul 14, 2026

SPIN Processed News Frame: The Fog

IBM stock crashes after major warning — here's what Wall Street is doing next - Yahoo Finance

IBM's stock declined sharply following an unspecified 'major warning' cited by financial analysts, prompting reactive trading behavior on Wall Street.

Spin 75% Needs Evidence
Yahoo Finance Fintech via Google News

Jul 14, 2026

SPIN Processed News Frame: The Stampede

TSMC seen riding AI boom to fifth straight quarter of record profit - Yahoo Finance

TSMC is projected to report its fifth consecutive quarter of record profits, driven by surging demand for AI-related semiconductor manufacturing.

Spin 85% Needs Evidence AI Risk High
Yahoo Finance Fintech via Google News

Jul 14, 2026

SPIN Processed News Frame: The Stampede

Got $1,000? 2 Magnificent Artificial Intelligence (AI) Stocks Down Over 15% to Buy Hand Over Fist - Yahoo Finance

A Yahoo Finance article recommends two AI-related stocks that have declined over 15% as high-conviction buying opportunities for a $1,000 investment.

Spin 85% Needs Evidence AI Risk High
Yahoo Finance Fintech via Google News

Jul 14, 2026

Sample report

See a recall report in action

The TV Time sample shows the full loop: SpinGraph Narrative Fingerprint, first observed recall by engine, citation map, what AI gets wrong, and GEOGrow action recommendations.

Platform

Three layers, one system

Public Proof Layer

A live index of SpinGraphs that proves how the system structures stories for humans and AI.

  • Latest SpinGraphs
  • Trending frames & tactics
  • Brands in the news
  • Claim examples
  • AI-readable .md pages
  • llms.txt exports
  • Sample recall reports

Story Intelligence Layer

Paid tools for brands, agencies, and comms teams that need to structure and monitor important stories.

  • Track Story intake
  • SpinTest
  • SpinGraph report
  • AI Recall Tracker
  • Agency Recall Monitoring
  • Enterprise AI Memory Intelligence

AI Recall Layer

Powered by GEOGrow: test whether AI engines understand, cite, and remember the right version.

  • Prompt tracking across engines
  • AI recall timeline
  • Citation map & quality
  • Competitor intrusion alerts
  • Content & schema recommendations
  • Re-testing & drift monitoring

Get started

Stuff That Spins turns stories into Narrative Fingerprints. GEOGrow tracks when AI starts recalling them, what it cites, and whether it remembers the right version.

Markdown (.md) · JSON-LD schema (.json) · Machine-readable for AI & GEO