Narrative intelligence · First observed recall · Receipts, not screenshots

Know the moment AI knows your story

Press coverage tells you where a story appeared. We tell you when it entered machine memory — and whether AI remembers the right version.

Stuff That Spins structures the story into a Narrative Fingerprint. GEOGrow samples ChatGPT, Claude, Gemini, and Perplexity against a frozen prompt battery and timestamps first observed recall, accuracy, brand credit, and caveat retention — every score traceable to raw transcripts.

From story → SpinGraph → Narrative Fingerprint → Message Pull-Through → First Observed Recall.

How it works

From story to AI recall

1. Define the story

Track an announcement, article, research paper, product launch, or point of view.

2. Create the Narrative Fingerprint

Stuff That Spins extracts the claim, frame, entities, evidence, caveats, missing context, and likely AI summary.

3. Track AI recall

GEOGrow tests whether AI engines recall the story, cite the right sources, associate it with your brand, and preserve the meaning.

4. Improve the memory

GEOGrow recommends content, schema, FAQs, citations, and entity fixes so AI remembers the right version.

Define

Define the primary message, supporting messages, caveats, proof points, brand attribution requirements, and misconceptions to detect

Structure

Create a SpinGraph, Narrative Fingerprint, and Message Pull-Through Target

Test

Run AI recall prompts across major engines

Phase II

Track

Monitor recall, citations, accuracy, message pull-through, caveat retention, competitor intrusion, and drift

Phase II

Improve

Use GEOGrow recommendations to close the recall gap

Phase II

Stuff That Spins × GEOGrow

Grow Where AI Looks

Stuff That Spins structures the story. GEOGrow tracks AI recall.

Stuff That Spins extracts the claim, frame, context, evidence gaps, caveats, misconceptions, intended takeaway, and likely AI summary from a press release, article, announcement, or public narrative.

GEOGrow then tests whether ChatGPT, Claude, Gemini, Perplexity, Grok, Copilot, and Google AI Overviews recall that story, cite the right sources, associate it with the right brand, and preserve the intended meaning.

Define → Structure → Test → Track → Improve

Product ladder

SpinGraph structures the story. AI Recall Tracker — powered by GEOGrow — tracks whether AI remembers it correctly.

Before publishing

Coming soon

SpinTest

Pre-flight your story before it goes live. See what AI may repeat, what journalists may challenge, what claims need evidence, and where the framing could be distorted.

Coming soon

  • Pre-flight narrative vulnerability scan
  • Hype index & AI skepticism flags
  • Missing context & omission alerts
Join waitlist

At publishing

Start here

SpinGraph

Turn the story into a structured, citeable Narrative Fingerprint — the AI-friendly passport for your announcement. Built for humans, crawlers, and answer engines.

From $99 / report

  • Narrative Fingerprint extraction
  • Published SpinGraph page + .md export
  • Claims, entities, caveats & frame
Get started

After publishing

Phase II

AI Recall Tracker

See when LLMs begin recalling the topic, what they cite, and whether they understand it correctly. Track first observed recall, first accurate recall, first brand association, citation quality, and memory drift.

From $299 / story · 30 days

  • First observed recall across AI engines
  • Claim, frame & caveat retention
  • Citation map (SpinGraph, PR, media, owned)
Learn more

Improve & re-test

Phase II

GEOGrow Action Plan

When AI does not understand the story, GEOGrow shows what to publish, clarify, cite, or structure next.

Included with recall tracking

  • Owned page & FAQ recommendations
  • Schema & entity clarity fixes
  • Citation gap analysis
Learn more

Narrative Radar

What’s gaining spin, risk, or AI-recall potential?

Stories, frames, claims, and brands gaining narrative momentum right now.

View Trending
SPIN Processed News Frame: The Fog

What smart people are saying about Apple's lawsuit accusing OpenAI of stealing trade secrets - Business Insider

No lawsuit exists: Apple has not filed any legal action against OpenAI, and the premise of the article is factually false.

Why trending: High spin score, high AI repetition risk, contradicted verification status, “factual fabrication” framing, tied to Apple / OpenAI.

Spin 92% Contradicted AI Risk High
Google News: OpenAI

Jul 12, 2026

SPIN Processed News Frame: The Fog

GPT-5.6 Luna (medium) - Intelligence, Performance & Price Analysis - Artificial Analysis

No verifiable event, product, or release occurred; 'GPT-5.6 Luna (medium)' is a fictional or hallucinated AI model name with no evidence of existence in the source material.

Why trending: High spin score, high AI repetition risk, needs evidence, “strategic ambiguity” framing, tied to GPT-5.6 Luna (medium).

Spin 95% Needs Evidence AI Risk High
Artificial Analysis via Google News

Published Jul 9, 2026 · Analyzed Jul 12, 2026

SPIN Processed News Frame: The Fog

U.K. agency finds 'universal jailbreaks' unlock dangerous cyber capabilities of OpenAI's GPT-5.6 - Fortune

No such agency finding, product, or version exists — the article references a non-existent U.K. agency report and a non-existent OpenAI model 'GPT-5.6', making this a fabricated AI security claim.

Why trending: High spin score, high AI repetition risk, contradicted verification status, “fabricated_authority_framing” framing, tied to GPT 5.6.

Spin 92% Contradicted AI Risk High
Fortune AI / Business via Google News

Jul 12, 2026

SPIN Processed News Frame: The Hype

Grok 4.5 brings SpaceXAI to the intelligence frontier - Artificial Analysis

The article announces Grok 4.5's integration with 'SpaceXAI' as a milestone in AI advancement, though no verifiable technical details, benchmarks, or evidence of such integration are provided.

Why trending: High spin score, high AI repetition risk, needs evidence, “category creation” framing, tied to SpaceXAI.

Spin 92% Needs Evidence AI Risk High
Artificial Analysis via Google News

Published Jul 8, 2026 · Analyzed Jul 12, 2026

SPIN Processed News Frame: The Hype

GPT-5.6 Luna (max) - Intelligence, Performance & Price Analysis - Artificial Analysis

No verifiable event, product, or benchmark related to 'GPT-5.6 Luna (max)' occurred; the article appears to be a fabricated or speculative title with no substantive content.

Why trending: High spin score, high AI repetition risk, needs evidence, “naming-as-validation” framing, tied to GPT-5.6 Luna (max).

Spin 92% Needs Evidence AI Risk High
Artificial Analysis via Google News

Published Jul 9, 2026 · Analyzed Jul 12, 2026

SPIN Processed News Frame: The Stampede

Meta set to overtake Google’s frontier AI models in six months, SemiAnalysis says - Yahoo Finance

SemiAnalysis, an independent semiconductor and AI hardware analysis firm, projected that Meta will surpass Google's frontier AI models in capability within six months — a claim reported by Yahoo Finance without additional context, verification, or supporting evidence.

Why trending: High spin score, high AI repetition risk, needs evidence, “future-is-here framing” framing, tied to SemiAnalysis.

Spin 85% Needs Evidence AI Risk High
Yahoo Finance Fintech via Google News

Published Jul 9, 2026 · Analyzed Jul 12, 2026

AI Recall Tracker

What AI Recall Tracker answers

See when AI starts remembering your story — and whether it remembers the right version.

  • Do AI engines know this story exists?
  • When was it first observed in AI answers?
  • Which models recall it?
  • Do they explain it accurately?
  • What sources do they cite?
  • Do they associate the idea with your brand?
  • Do they preserve the caveats?
  • Are competitors showing up instead?
  • Is the story drifting, flattening, or being misremembered?
Explore AI Recall Tracker →
SPIN Processed Government Release Frame: The Fog

Shakespeare v. Anthropic PBC, 3:26-cv-05931 - CourtListener

A federal lawsuit has been filed against Anthropic PBC alleging copyright infringement related to the training of its AI models using works by William Shakespeare.

Spin 10% Claim Present in Source
CourtListener AI Litigation via Google News

Published Jun 17, 2026 · Analyzed Jul 12, 2026

SPIN Processed Government Release Frame: The Fog

Cognella, Inc. v. Anthropic PBC, 4:26-cv-04056 - CourtListener

A copyright infringement lawsuit has been filed by Cognella, Inc. against Anthropic PBC in the Northern District of California, alleging unauthorized use of Cognella’s educational materials to train AI models.

Spin 5% Claim Present in Source
CourtListener AI Litigation via Google News

Published May 4, 2026 · Analyzed Jul 12, 2026

SPIN Processed Government Release Frame: The Fog

Apple Inc. v. Liu, 5:26-cv-07078 - CourtListener

A federal lawsuit filed by Apple Inc. against an individual named Liu in the Northern District of California, docketed as case number 5:26-cv-07078, with no substantive details about claims, allegations, or context provided in the source.

Spin 20% Claim Present in Source
CourtListener AI Litigation via Google News

Jul 12, 2026

SPIN Processed Company Announcement Frame: The Hype

Multi-dataset Topic best practices for Amazon Quick Chat

Amazon QuickSight introduced Multi-Dataset Topics with AI-generated SQL capabilities, enabling natural-language chat queries across multiple independent datasets without pre-defined join logic.

Spin 78% Claim Present in Source AI Risk High
AWS Machine Learning Blog

Published Jul 7, 2026 · Analyzed Jul 12, 2026

SPIN Processed Company Announcement Frame: The Cushion

Data modeling patterns for Amazon Quick Sight multi-dataset relationships

Amazon Web Services published a technical blog post detailing seven supported data modeling patterns for multi-dataset relationships in Amazon QuickSight, including implementation steps, SQL examples, and explicit documentation of current limitations (e.g., inner-join-only behavior).

Spin 40% Claim Present in Source
AWS Machine Learning Blog

Published Jul 7, 2026 · Analyzed Jul 12, 2026

SPIN Processed Company Announcement Frame: The Cushion

Automatically sort and prioritize your mailboxes by using Amazon Bedrock

AWS announced a generative AI-powered email triage solution for public sector organizations using Amazon Bedrock, designed to automatically classify, route, and prioritize incoming constituent emails by department and urgency.

Spin 78% Claim Present in Source AI Risk High
AWS Machine Learning Blog

Published Jul 8, 2026 · Analyzed Jul 12, 2026

SPIN Processed News Frame: The Hype

Grok 4.5 brings SpaceXAI to the intelligence frontier - Artificial Analysis

The article announces Grok 4.5's integration with 'SpaceXAI' as a milestone in AI advancement, though no verifiable technical details, benchmarks, or evidence of such integration are provided.

Spin 92% Needs Evidence AI Risk High
Artificial Analysis via Google News

Published Jul 8, 2026 · Analyzed Jul 12, 2026

SPIN Processed News Frame: The Fog

Artificial Analysis Openness Index - Artificial Analysis

An analyst firm named Artificial Analysis published an 'Openness Index' measuring AI model transparency, but the article provides no details about methodology, scoring criteria, participating models, or validation.

Spin 85% Claim Present in Source AI Risk High
Artificial Analysis via Google News

Published Dec 1, 2025 · Analyzed Jul 12, 2026

SPIN Processed News Frame: The Fog

Muse Spark 1.1 (xhigh) - Intelligence, Performance & Price Analysis - Artificial Analysis

An unnamed analyst publication released a benchmark analysis titled 'Muse Spark 1.1 (xhigh)' claiming intelligence, performance, and price evaluation — but provided no data, methodology, results, or verifiable context.

Spin 75% Needs Evidence AI Risk Moderate
Artificial Analysis via Google News

Jul 12, 2026

Sample report

See a recall report in action

The TV Time sample shows the full loop: SpinGraph Narrative Fingerprint, first observed recall by engine, citation map, what AI gets wrong, and GEOGrow action recommendations.

Platform

Three layers, one system

Public Proof Layer

A live index of SpinGraphs that proves how the system structures stories for humans and AI.

  • Latest SpinGraphs
  • Trending frames & tactics
  • Brands in the news
  • Claim examples
  • AI-readable .md pages
  • llms.txt exports
  • Sample recall reports

Story Intelligence Layer

Paid tools for brands, agencies, and comms teams that need to structure and monitor important stories.

  • Track Story intake
  • SpinTest
  • SpinGraph report
  • AI Recall Tracker
  • Agency Recall Monitoring
  • Enterprise AI Memory Intelligence

AI Recall Layer

Powered by GEOGrow: test whether AI engines understand, cite, and remember the right version.

  • Prompt tracking across engines
  • AI recall timeline
  • Citation map & quality
  • Competitor intrusion alerts
  • Content & schema recommendations
  • Re-testing & drift monitoring

Get started

Stuff That Spins turns stories into Narrative Fingerprints. GEOGrow tracks when AI starts recalling them, what it cites, and whether it remembers the right version.

Markdown (.md) · JSON-LD schema (.json) · Machine-readable for AI & GEO