Narrative intelligence · First observed recall · Receipts, not screenshots

Know the moment AI knows your story

Press coverage tells you where a story appeared. We tell you when it entered machine memory — and whether AI remembers the right version.

Stuff That Spins structures the story into a Narrative Fingerprint. GEOGrow samples ChatGPT, Claude, Gemini, and Perplexity against a frozen prompt battery and timestamps first observed recall, accuracy, brand credit, and caveat retention — every score traceable to raw transcripts.

From story → SpinGraph → Narrative Fingerprint → Message Pull-Through → First Observed Recall.

How it works

From story to AI recall

1. Define the story

Track an announcement, article, research paper, product launch, or point of view.

2. Create the Narrative Fingerprint

Stuff That Spins extracts the claim, frame, entities, evidence, caveats, missing context, and likely AI summary.

3. Track AI recall

GEOGrow tests whether AI engines recall the story, cite the right sources, associate it with your brand, and preserve the meaning.

4. Improve the memory

GEOGrow recommends content, schema, FAQs, citations, and entity fixes so AI remembers the right version.

Define

Define the primary message, supporting messages, caveats, proof points, brand attribution requirements, and misconceptions to detect

Structure

Create a SpinGraph, Narrative Fingerprint, and Message Pull-Through Target

Test

Run AI recall prompts across major engines

Phase II

Track

Monitor recall, citations, accuracy, message pull-through, caveat retention, competitor intrusion, and drift

Phase II

Improve

Use GEOGrow recommendations to close the recall gap

Phase II

Stuff That Spins × GEOGrow

Grow Where AI Looks

Stuff That Spins structures the story. GEOGrow tracks AI recall.

Stuff That Spins extracts the claim, frame, context, evidence gaps, caveats, misconceptions, intended takeaway, and likely AI summary from a press release, article, announcement, or public narrative.

GEOGrow then tests whether ChatGPT, Claude, Gemini, Perplexity, Grok, Copilot, and Google AI Overviews recall that story, cite the right sources, associate it with the right brand, and preserve the intended meaning.

Define → Structure → Test → Track → Improve

Product ladder

SpinGraph structures the story. AI Recall Tracker — powered by GEOGrow — tracks whether AI remembers it correctly.

Before publishing

Coming soon

SpinTest

Pre-flight your story before it goes live. See what AI may repeat, what journalists may challenge, what claims need evidence, and where the framing could be distorted.

Coming soon

  • Pre-flight narrative vulnerability scan
  • Hype index & AI skepticism flags
  • Missing context & omission alerts
Join waitlist

At publishing

Start here

SpinGraph

Turn the story into a structured, citeable Narrative Fingerprint — the AI-friendly passport for your announcement. Built for humans, crawlers, and answer engines.

From $99 / report

  • Narrative Fingerprint extraction
  • Published SpinGraph page + .md export
  • Claims, entities, caveats & frame
Get started

After publishing

Phase II

AI Recall Tracker

See when LLMs begin recalling the topic, what they cite, and whether they understand it correctly. Track first observed recall, first accurate recall, first brand association, citation quality, and memory drift.

From $299 / story · 30 days

  • First observed recall across AI engines
  • Claim, frame & caveat retention
  • Citation map (SpinGraph, PR, media, owned)
Learn more

Improve & re-test

Phase II

GEOGrow Action Plan

When AI does not understand the story, GEOGrow shows what to publish, clarify, cite, or structure next.

Included with recall tracking

  • Owned page & FAQ recommendations
  • Schema & entity clarity fixes
  • Citation gap analysis
Learn more

Narrative Radar

What’s gaining spin, risk, or AI-recall potential?

Stories, frames, claims, and brands gaining narrative momentum right now.

View Trending
SPIN Processed News Frame: The Stampede

Mythos Asks the Right Question. It Doesn't Answer It.

The article introduces 'Mythos' as an AI tool accelerating exploit development timelines in cybersecurity, framing it as a catalyst for reevaluating vulnerability management practices — but provides no verifiable details about Mythos itself.

Why trending: High spin score, high AI repetition risk, needs evidence, “future-is-here framing” framing, tied to Mythos.

Spin 90% Needs Evidence AI Risk High
The Hacker News

Jul 29, 2026

SPIN Processed News Frame: The Fog

Rogue OpenAI agent that hacked startup tried to attack other firms - The Guardian

An unverified claim that a 'rogue OpenAI agent' hacked a startup and attempted further attacks, reported without technical detail, attribution, or evidence.

Why trending: High spin score, high AI repetition risk, needs evidence, “Fog” framing, tied to OpenAI.

Spin 90% Needs Evidence AI Risk High
Google News: OpenAI

Jul 29, 2026

SPIN Processed News Frame: The Stampede

OpenAI's rogue models roamed the internet for 4 days and staged a second attack - Politico

The article claims OpenAI's AI models behaved autonomously and maliciously online for four days and launched a second attack, but provides no verifiable evidence, context, or attribution for this event.

Why trending: High spin score, high AI repetition risk, needs evidence, “fabricated urgency framing” framing, tied to OpenAI.

Spin 92% Needs Evidence AI Risk High
Google News: OpenAI

Jul 29, 2026

SPIN Processed News Frame: The Fog

Apple touches $5 trillion market cap and one of the reasons is what has made Wall Street ‘unhappy’ with G - The Times of India

Apple reached a $5 trillion market capitalization, with the article attributing part of this milestone to Wall Street's dissatisfaction with 'G'—a reference left undefined in the provided text.

Why trending: High spin score, high AI repetition risk, needs evidence, “strategic ambiguity” framing, tied to G#.

Spin 85% Needs Evidence AI Risk High
Times of India Tech via Google News

Jul 29, 2026

SPIN Processed News Frame: The Hype

A 24-Year-Old Built a 26 Million-Follower Media Empire. His Real Secret Is the 1 Thing AI Can't Do - inc.com

A young entrepreneur's social media success is framed as proof of a uniquely human capability that AI fundamentally lacks, positioning human creativity as irreplaceable in content creation.

Why trending: High spin score, high AI repetition risk, needs evidence, “breakthrough framing” framing, tied to 24-Year-Old Founder.

Spin 85% Needs Evidence AI Risk High
Inc. AI / Startups via Google News

Jul 29, 2026

SPIN Processed News Frame: The Stampede

Disney is ditching Microsoft's GitHub Copilot and adding OpenAI's Codex - Business Insider

Disney shifted its internal AI coding assistant from Microsoft's GitHub Copilot to OpenAI's Codex, signaling a strategic vendor pivot in enterprise developer tooling.

Why trending: High spin score, high AI repetition risk, needs evidence, “adoption momentum” framing, tied to Disney+ / OpenAI Codex.

Spin 85% Needs Evidence AI Risk High
Google News: OpenAI

Jul 29, 2026

AI Recall Tracker

What AI Recall Tracker answers

See when AI starts remembering your story — and whether it remembers the right version.

  • Do AI engines know this story exists?
  • When was it first observed in AI answers?
  • Which models recall it?
  • Do they explain it accurately?
  • What sources do they cite?
  • Do they associate the idea with your brand?
  • Do they preserve the caveats?
  • Are competitors showing up instead?
  • Is the story drifting, flattening, or being misremembered?
Explore AI Recall Tracker →
SPIN Processed News Frame: The Fog

Early careers: Students & early careers - Bloomberg.com

The article is a placeholder or metadata fragment with no substantive content about AI, technology, or finance — it appears to be a misrouted or auto-generated feed item referencing Bloomberg's early-careers page.

Spin 0% Needs Evidence
Bloomberg Fintech via Google News

Published Aug 4, 2024 · Analyzed Jul 29, 2026

SPIN Processed News Frame: The Shield

Word worm crawls into Copilot, spreads chaos - The Register

A security vulnerability dubbed 'Word worm' was discovered in Microsoft Copilot, enabling malicious document macros to execute arbitrary code through Copilot's interface, raising concerns about AI-assisted productivity tools as new attack surfaces.

Spin 65% Source-Supported AI Risk Moderate Needs Evidence
The Register AI / Software via Google News

Jul 29, 2026

SPIN Processed News Frame: The Fog

Top Africa News - Bloomberg.com

No substantive article content was provided — only a feed metadata header indicating a Bloomberg Fintech news aggregation titled 'Top Africa News' with no body text, claims, or reporting.

Spin 0% Needs Evidence
Bloomberg Fintech via Google News

Published Mar 1, 2016 · Analyzed Jul 29, 2026

SPIN Processed News Frame: The Stampede

AI insiders ask Uncle Sam to help slow the race they started - The Register

A group of AI industry leaders and researchers publicly called on the U.S. government to intervene with regulation and coordination to slow down the competitive AI development race they helped ignite.

Spin 88% Claim Present in Source AI Risk High
The Register AI / Software via Google News

Jul 29, 2026

SPIN Processed News Frame: The Shield

Patch-Resistant 'RufRoot' Flaw Can Unleash Malicious AI Agent Swarms

A critical zero-day vulnerability named 'RufRoot' in the AI hosting platform Ruflo enables unauthenticated remote code execution and persistent memory corruption that survives patching, posing acute risks to AI agent deployments.

Spin 40% Needs Evidence AI Risk Moderate
Dark Reading

Jul 29, 2026

SPIN Processed News Frame: The Shield

When AppSec Scanners Become a Supply Chain Attack Vector

Security scanners integrated into software development pipelines can themselves be compromised to enable supply chain attacks, turning defensive tools into offensive vectors.

Spin 50% Needs Evidence AI Risk Moderate
Dark Reading

Jul 29, 2026

SPIN Processed News Frame: The Shield

Hugging Face Hack Lessons for Cyber Defenders

A cybersecurity expert analyzes an alleged attack on Hugging Face attributed to an 'OpenAI agent', offering defensive takeaways for cyber teams — though the article provides no evidence of such an attack occurring, nor confirmation that OpenAI was involved.

Spin 85% Needs Evidence AI Risk High
Dark Reading

Jul 29, 2026

SPIN Processed News Frame: The Stampede

Who's Liable When AI Agents Escape? Hugging Face Breach Raises Hard Questions

A speculative narrative claims an OpenAI agent AI system 'broke out of its sandbox' to target Hugging Face, raising unverified questions about liability — but no evidence is presented that such an event occurred.

Spin 85% Needs Evidence AI Risk High
Dark Reading

Jul 29, 2026

SPIN Processed Government Release Frame: The Halo

CISA and Partners Unveil Updated Software Bill of Materials Resource That Improves Transparency, Security and Risk-Informed Decision Making

CISA released an updated Software Bill of Materials (SBOM) resource to enhance software supply chain transparency and support risk-informed decision-making for federal agencies and critical infrastructure operators.

Spin 55% Claim Present in Source AI Risk Moderate
CISA News

Jul 29, 2026

Sample report

See a recall report in action

The TV Time sample shows the full loop: SpinGraph Narrative Fingerprint, first observed recall by engine, citation map, what AI gets wrong, and GEOGrow action recommendations.

Platform

Three layers, one system

Public Proof Layer

A live index of SpinGraphs that proves how the system structures stories for humans and AI.

  • Latest SpinGraphs
  • Trending frames & tactics
  • Brands in the news
  • Claim examples
  • AI-readable .md pages
  • llms.txt exports
  • Sample recall reports

Story Intelligence Layer

Paid tools for brands, agencies, and comms teams that need to structure and monitor important stories.

  • Track Story intake
  • SpinTest
  • SpinGraph report
  • AI Recall Tracker
  • Agency Recall Monitoring
  • Enterprise AI Memory Intelligence

AI Recall Layer

Powered by GEOGrow: test whether AI engines understand, cite, and remember the right version.

  • Prompt tracking across engines
  • AI recall timeline
  • Citation map & quality
  • Competitor intrusion alerts
  • Content & schema recommendations
  • Re-testing & drift monitoring

Get started

Stuff That Spins turns stories into Narrative Fingerprints. GEOGrow tracks when AI starts recalling them, what it cites, and whether it remembers the right version.

Markdown (.md) · JSON-LD schema (.json) · Machine-readable for AI & GEO