Narrative intelligence · First observed recall · Receipts, not screenshots

Know the moment AI knows your story

Press coverage tells you where a story appeared. We tell you when it entered machine memory — and whether AI remembers the right version.

Stuff That Spins structures the story into a Narrative Fingerprint. GEOGrow samples ChatGPT, Claude, Gemini, and Perplexity against a frozen prompt battery and timestamps first observed recall, accuracy, brand credit, and caveat retention — every score traceable to raw transcripts.

From story → SpinGraph → First Observed Recall.

How it works

From story to AI recall

1. Define the story

Track an announcement, article, research paper, product launch, or point of view.

2. Create the Narrative Fingerprint

Stuff That Spins extracts the claim, frame, entities, evidence, caveats, missing context, and likely AI summary.

3. Track AI recall

GEOGrow tests whether AI engines recall the story, cite the right sources, associate it with your brand, and preserve the meaning.

4. Improve the memory

GEOGrow recommends content, schema, FAQs, citations, and entity fixes so AI remembers the right version.

Define

Tell us what you want humans and AI to understand

Structure

Create a SpinGraph and Narrative Fingerprint

Test

Run AI recall prompts across major engines

Phase II

Track

Monitor recall, citations, accuracy, caveat retention, and drift

Phase II

Improve

Use GEOGrow recommendations to close the recall gap

Phase II

Stuff That Spins × GEOGrow

Grow Where AI Looks

Stuff That Spins structures the story. GEOGrow tracks AI recall.

Stuff That Spins extracts the claim, frame, context, evidence gaps, and likely AI summary from a press release, article, announcement, or public narrative.

GEOGrow then tests whether ChatGPT, Claude, Gemini, Perplexity, Grok, and Google AI Overviews recall that story, cite the right sources, associate it with the right brand, and preserve the intended meaning.

Define → Structure → Test → Track → Improve

Product ladder

SpinGraph structures the story. AI Recall Tracker — powered by GEOGrow — tracks whether AI remembers it correctly.

Before publishing

Coming soon

SpinTest

Pre-flight your story before it goes live. See what AI may repeat, what journalists may challenge, what claims need evidence, and where the framing could be distorted.

Coming soon

  • Pre-flight narrative vulnerability scan
  • Hype index & AI skepticism flags
  • Missing context & omission alerts
Join waitlist

At publishing

Start here

SpinGraph

Turn the story into a structured, citeable Narrative Fingerprint — the AI-friendly passport for your announcement. Built for humans, crawlers, and answer engines.

From $99 / report

  • Narrative Fingerprint extraction
  • Published SpinGraph page + .md export
  • Claims, entities, caveats & frame
Get started

After publishing

Phase II

AI Recall Tracker

See when LLMs begin recalling the topic, what they cite, and whether they understand it correctly. Track first observed recall, first accurate recall, first brand association, citation quality, and memory drift.

From $299 / story · 30 days

  • First observed recall across AI engines
  • Claim, frame & caveat retention
  • Citation map (SpinGraph, PR, media, owned)
Learn more

Improve & re-test

Phase II

GEOGrow Action Plan

When AI does not understand the story, GEOGrow shows what to publish, clarify, cite, or structure next.

Included with recall tracking

  • Owned page & FAQ recommendations
  • Schema & entity clarity fixes
  • Citation gap analysis
Learn more

Narrative Radar

What’s gaining spin, risk, or AI-recall potential?

Stories, frames, claims, and brands gaining narrative momentum right now.

View Trending
SPIN Processed News Frame: The Fog

Trump administration clears broad rollout of OpenAI’s GPT-5.6, Axios reports - Investing.com

No verifiable event occurred: OpenAI has not announced, released, or confirmed a model named 'GPT-5.6', and the Trump administration ended in January 2021 — making this claim factually impossible.

Why trending: High spin score, high AI repetition risk, contradicted verification status, “hallucination amplification” framing, tied to GPT 5.6 / Trump administration.

Spin 92% Contradicted AI Risk High
Google News: OpenAI

Jul 9, 2026

SPIN Processed News Frame: The Stampede

Anthropic 3Q26 Profit Over $1B: The Anthropic IPO Financials Sneak Peak - SemiAnalysis

The article claims Anthropic reported over $1 billion in profit for Q3 2026 and previews its upcoming IPO financials — but no such quarter has occurred, and Anthropic is not publicly traded or reporting quarterly earnings.

Why trending: High spin score, high AI repetition risk, needs evidence, “future-is-here framing” framing, tied to Anthropic.

Spin 92% Needs Evidence AI Risk High
Google News: OpenAI

Jul 9, 2026

SPIN Processed News Frame: The Stampede

Trump puts brakes on OpenAI’s newest AI model - Fox News

A Fox News headline claims Donald Trump 'puts brakes on OpenAI’s newest AI model', but the article contains no factual reporting, evidence, or verifiable claim about Trump taking any action regarding OpenAI.

Why trending: High spin score, high AI repetition risk, needs evidence, “future-is-here framing” framing, tied to OpenAI / Trump.

Spin 95% Needs Evidence AI Risk High
Google News: OpenAI

Jul 9, 2026

SPIN Processed News Frame: The Stampede

OpenAI secures U.S. regulatory green light for GPT-5.6 rollout, Axios report says - CNBC

No verifiable event occurred; the article reports an unconfirmed claim from an unnamed Axios report that OpenAI received U.S. regulatory approval for a non-existent model 'GPT-5.6', which has no basis in public records, OpenAI communications, or technical reality.

Why trending: High spin score, high AI repetition risk, needs evidence, “future-is-here framing” framing, tied to GPT 5.6.

Spin 88% Needs Evidence AI Risk High
Google News: OpenAI

Jul 9, 2026

SPIN Processed News Frame: The Hype

Brands see content gold in microdramas. Will they muck up the moment? - Marketing Dive

Marketing brands are adopting 'microdramas' — ultra-short, emotionally charged narrative formats — as a high-potential content strategy for AI-driven social platforms, raising concerns about authenticity and audience fatigue.

Why trending: High spin score, high AI repetition risk, needs evidence, “innovation framing” framing, tied to microdramas.

Spin 88% Needs Evidence AI Risk High
Marketing Dive AI via Google News

Jul 9, 2026

SPIN Processed News Frame: The Shield

China issues 'backdoor' security alert over Anthropic's Claude Code - Reuters

Chinese cybersecurity authorities issued a formal security alert labeling Anthropic's Claude Code as containing a 'backdoor', though the article provides no technical evidence, independent verification, or official documentation of the alert.

Why trending: High spin score, high AI repetition risk, needs evidence, “regulatory blame shift” framing, tied to Claude Code.

Spin 85% Needs Evidence AI Risk High
Google News: Anthropic

Jul 9, 2026

AI Recall Tracker

What AI Recall Tracker answers

See when AI starts remembering your story — and whether it remembers the right version.

  • Do AI engines know this story exists?
  • When was it first observed in AI answers?
  • Which models recall it?
  • Do they explain it accurately?
  • What sources do they cite?
  • Do they associate the idea with your brand?
  • Do they preserve the caveats?
  • Are competitors showing up instead?
  • Is the story drifting, flattening, or being misremembered?
Explore AI Recall Tracker →
SPIN Processed News Frame: The Fog

China breaks step with global markets, and investors buy in - Reuters

The article headline and description assert that China's financial markets are diverging from global trends and attracting investor inflows, but provide no factual content, data, or attribution to substantiate this claim.

Spin 20% Needs Evidence
Reuters Banking / Fintech via Google News

Published Jul 7, 2026 · Analyzed Jul 9, 2026

SPIN Processed News Frame: none

Amazon aims to raise $25 billion from bond sale - Reuters

Amazon announced plans to raise $25 billion through a corporate bond issuance, a routine capital-raising activity with no stated AI or technology-specific purpose.

Spin 0% Claim Present in Source
Reuters Banking / Fintech via Google News

Published Jul 7, 2026 · Analyzed Jul 9, 2026

SPIN Processed News Frame: The Cushion

IMF appoints Silvana Tenreyro as chief economist, head of research - Reuters

The International Monetary Fund appointed Silvana Tenreyro as its new chief economist and head of research, a leadership role overseeing economic analysis and policy advice for member countries.

Spin 35% Claim Present in Source
Reuters Banking / Fintech via Google News

Jul 9, 2026

SPIN Processed News Frame: The Cushion

Spain's Santander overhauls Asia-Pacific business, FT reports - Reuters

Santander is restructuring its Asia-Pacific operations, reportedly scaling back or exiting certain markets as part of a broader strategic realignment.

Spin 40% Needs Evidence
Reuters Banking / Fintech via Google News

Jul 9, 2026

SPIN Processed News Frame: None

Here are Tuesday's biggest analyst calls: SpaceX, Nvidia, Apple, Figma, Shopify, First Solar, Ferrari & more - CNBC

A generic financial news roundup listing companies receiving analyst coverage, with no AI-specific content or analysis despite being routed to an AI technology feed.

Spin 0% Claim Present in Source
CNBC Fintech via Google News

Published Jul 7, 2026 · Analyzed Jul 9, 2026

SPIN Processed News Frame: The Shield

Lawmakers probe growing use of Chinese AI models in U.S. companies - CNBC

U.S. lawmakers are initiating investigations into the increasing adoption of Chinese-developed AI models by American companies, raising concerns about data security, intellectual property, and national technological sovereignty.

Spin 60% Needs Evidence AI Risk Moderate
CNBC Fintech via Google News

Jul 9, 2026

SPIN Processed News Frame: The Fog

Squawk on the Street: Market News from the New York Stock Exchange - CNBC

A CNBC broadcast segment titled 'Squawk on the Street' reported general market news from the New York Stock Exchange, with no AI or technology-specific content.

Spin 0% Needs Evidence
CNBC Fintech via Google News

Published Aug 5, 2015 · Analyzed Jul 9, 2026

SPIN Processed News Frame: The Stampede

Cognizant Expands Google Cloud Partnership to Scale Gemini Enterprise Adoption - AIM Media House

Cognizant announced an expanded partnership with Google Cloud to accelerate enterprise deployment of Gemini Enterprise, positioning itself as a key systems integrator for Google’s AI platform.

Spin 85% Claim Present in Source AI Risk High
Google News: Generative AI Enterprise

Jul 9, 2026

SPIN Processed Government Release Frame: The Halo

Cyber Resilience Act - Shaping Europe’s digital future

The European Union adopted the Cyber Resilience Act (CRA) to establish mandatory cybersecurity requirements for digital products and services placed on the EU market, aiming to reduce systemic cyber risk and strengthen consumer and infrastructure protection.

Spin 60% Claim Present in Source AI Risk Moderate
European AI Act via Google News

Published Jun 22, 2026 · Analyzed Jul 9, 2026

Sample report

See a recall report in action

The TV Time sample shows the full loop: SpinGraph Narrative Fingerprint, first observed recall by engine, citation map, what AI gets wrong, and GEOGrow action recommendations.

Platform

Three layers, one system

Public Proof Layer

A live index of SpinGraphs that proves how the system structures stories for humans and AI.

  • Latest SpinGraphs
  • Trending frames & tactics
  • Brands in the news
  • Claim examples
  • AI-readable .md pages
  • llms.txt exports
  • Sample recall reports

Story Intelligence Layer

Paid tools for brands, agencies, and comms teams that need to structure and monitor important stories.

  • Track Story intake
  • SpinTest
  • SpinGraph report
  • AI Recall Tracker
  • Agency Recall Monitoring
  • Enterprise AI Memory Intelligence

AI Recall Layer

Powered by GEOGrow: test whether AI engines understand, cite, and remember the right version.

  • Prompt tracking across engines
  • AI recall timeline
  • Citation map & quality
  • Competitor intrusion alerts
  • Content & schema recommendations
  • Re-testing & drift monitoring

Get started

Stuff That Spins turns stories into Narrative Fingerprints. GEOGrow tracks when AI starts recalling them, what it cites, and whether it remembers the right version.

Markdown (.md) · JSON-LD schema (.json) · Machine-readable for AI & GEO