AI Visibility Tracking

AI Recall Tracker

Know when AI starts remembering your story—and whether your message pulls through.

Traditional PR tracks where a story appeared.

AI Recall Tracker measures whether the story entered machine memory, whether AI understood it correctly, and whether the message you intended survived into AI-generated answers.

GEORecall turns your announcement, article, research, product launch, or point of view into a structured Narrative Fingerprint.

GEOGrow then tracks:

  • When AI engines first recall the story
  • Whether they explain it accurately
  • Which sources they cite
  • Whether your brand receives credit
  • Whether the intended message pulls through
  • Whether caveats and proof points survive
  • Whether competitors intrude
  • Whether the narrative improves or drifts over time

From story → SpinGraph → Message Pull-Through → First Observed Recall

The gap

Visibility is not understanding

An AI engine can mention your brand and still miss the point.

It may know an announcement happened but:

  • Reduce it to a generic product mention
  • Drop the most important proof point
  • Remove a required caveat
  • Cite a weak or secondary source
  • Misattribute the idea
  • Associate the category with a competitor
  • Exaggerate what the announcement supports
  • Change the framing over time

That is why AI Recall Tracker measures more than mentions.

It measures whether the message survived.

Message pull-through

Message pull-through for the AI era

In traditional public relations, message pull-through measures whether coverage repeated the story an organization wanted the market to understand.

AI Recall Tracker applies the same discipline to LLMs and AI answer engines.

For every tracked story, we define a Message Pull-Through Target containing:

Primary message

The main idea AI should remember.

Supporting messages

The proof points, audience, use case, differentiators, or context AI should preserve.

Required caveat

The limitation, condition, legal nuance, warning, or qualification AI must not drop.

Brand attribution requirement

How clearly AI should connect the story to the correct brand, product, executive, research, or announcement.

Category association

The market, problem, capability, or category the brand should be associated with.

Claims to avoid

What AI should not exaggerate, imply, invent, or present as established fact.

Competitors to watch

Which brands should not receive credit for the tracked idea, claim, or category.

Ideal AI answer

A plain-language benchmark describing what a strong AI response should communicate.

This target becomes the benchmark used to evaluate AI answers over time.

What we ask

This is not a clipping report

We are not only asking whether the release was syndicated or whether an article appeared in search results.

We are asking:

  • Do AI engines know the topic exists?
  • Do they explain it correctly?
  • Do they repeat the intended message?
  • Do they retain the supporting proof?
  • Do they associate it with the right brand?
  • Do they preserve the caveat?
  • Do they cite an authoritative source?
  • Are competitors appearing instead?
  • When was accurate recall first observed?
  • Is the answer improving, degrading, or drifting?

Traditional PR asks:

Did we get mentioned?

AI Recall Tracker asks:

Did the message survive into machine memory?

Methodology

How we measure

Every tracked story receives a structured Narrative Fingerprint and a frozen prompt battery.

The prompt battery is based on the story’s:

Core claimPrimary messageSupporting messagesBrand attributionCategory associationEvidenceRequired caveatsLikely misconceptionsCompetitorsIdeal AI answer

We then test consistent questions across supported AI engines.

Each engine may be sampled multiple times per prompt so that results can be shown as distributions—for example:

Recalled in three of five samples.

We do not use a single favorable answer as proof.

Every score links to the raw prompt, engine, date, timestamp, and transcript.

AI answers can vary by model, phrasing, account, source access, and day. One screenshot is noise.

AI Recall Tracker shows the pattern.

GEORecall × GEOGrow

GEORecall structures the story.

SpinGraph extracts:

  • Core claim
  • Supporting claims
  • Primary message
  • Narrative frame
  • Spin tactic
  • Key entities
  • Source evidence
  • Missing context
  • Important caveats
  • Likely AI summary
  • Misconceptions to detect
  • Competitors to monitor

GEOGrow tracks the memory.

GEOGrow tests whether ChatGPT, Claude, Gemini, Perplexity, Grok, Copilot, Google AI Overviews, and other answer environments:

  • Recall the story
  • Explain it accurately
  • Cite the right sources
  • Associate it with the brand
  • Preserve the message
  • Retain the caveats
  • Avoid overstatement
  • Exclude inappropriate competitor attribution

Together, they answer:

Did the story enter AI memory—and did the right message come with it?

Metrics

What AI Recall Tracker measures

First Observed Recall

The first time an AI engine mentions the story, idea, claim, or topic.

First Accurate Recall

The first time an AI engine explains the story correctly.

First Brand Association

The first time AI clearly connects the story to the correct brand, product, research, executive, or announcement.

First Cited Recall

The first time AI recalls the story while citing a supporting source.

Core Message Retention

Whether the primary message appears accurately.

Supporting Message Retention

Whether AI preserves the proof points, audience, use case, or differentiators that make the story meaningful.

Brand Attribution

Whether the correct brand receives credit.

Category Association

Whether AI connects the brand to the category it is trying to own.

Claim Retention

Whether the core claim survives without being weakened, exaggerated, or distorted.

Frame Retention

Whether AI preserves the intended narrative frame or changes the meaning.

Caveat Retention

Whether conditions, legal nuance, limits, and warnings remain intact.

Citation Quality

Whether AI cites the original release, SpinGraph, owned content, media coverage, third-party authority, weak sources, or no source.

Competitor Intrusion

Whether competitors appear when AI explains the tracked idea, claim, category, or announcement.

Memory Drift

Whether the story becomes more accurate, vague, distorted, overstated, or misattributed over time.

Scoring

The LLM Message Pull-Through Score

Every sampled answer is scored against the message the organization intended AI to remember.

The score considers:

Core message retentionSupporting proof retentionBrand attributionCategory associationCaveat retentionFrame retentionCitation alignmentCompetitor avoidance
80–100 Strong Pull-Through AI understands the story and preserves the intended message.
60–79 Partial Pull-Through AI recalls the story but loses some proof, caveats, attribution, or framing.
40–59 Weak Pull-Through AI mentions the topic but does not communicate the message clearly.
1–39 Mention Without Message AI knows something happened, but the strategic message is largely absent.
0 Not Detected AI does not currently recall the story, topic, or claim.

Example

Sample recall report

Open the Full Sample Report →

Recall status

Emerging

The story is beginning to appear in AI answers, but brand association remains weak and caveat retention is inconsistent.

30-day recall trend

Visibility Pull-through
72 /100

AI Visibility

61 /100

Pull-Through

AI Visibility Score: AI engines increasingly recognize the topic and general product category.

Message Pull-Through Score: AI understands the general idea, but it weakens the target audience, drops the evidence-collection language, and does not consistently preserve the required regulatory caveat.

First observed recall

  1. Perplexity July 6
  2. Claude July 7
  3. ChatGPT July 9
  4. Gemini Not detected
  5. Google AI Overview Not detected

Message Pull-Through

Target message

“Acme helps regional banks automate AI compliance evidence collection.”

What AI currently says

“Acme provides compliance automation software for financial institutions.”

Assessment: Partial pull-through. AI understands the broad category but loses:

The regional-bank audience The evidence-collection capability The required regulatory caveat Consistent brand association in category prompts

Narrative retention

Original frame “AI compliance automation for regional banks.”

Current AI frame “Risk reduction and audit workflow automation.”

81%

Frame retention

Citation map

Media coverage cited
SpinGraph cited
Original release cited
Weak or irrelevant source
Owned explainer cited

What AI gets wrong

  • Models overstate the maturity of the product.
  • The regulatory caveat is frequently dropped.
  • Media coverage is cited more often than the original source.
  • Category-level prompts do not consistently associate the topic with the brand.
  • One engine describes the product more broadly than the announcement supports.
  • Competitors sometimes appear before the tracked brand.

Recommended GEOGrow actions

  1. 1 Publish an owned explainer with clearer definitions and entities.
  2. 2 Add FAQ content addressing the regulatory caveat.
  3. 3 Strengthen the SpinGraph as a primary citation target.
  4. 4 Create answer-ready content for high-intent prompts.
  5. 5 Add a "What this does and does not mean" section.
  6. 6 Build category-definition content connecting the brand to the intended position.
  7. 7 Re-test after the content updates are indexed.

Open the Full Sample Report →

The sample report includes the complete engine matrix, recall timeline, citation map, Message Pull-Through Score, and raw transcripts.

Process

Define → Structure → Test → Track → Improve

Define

Set the primary message, supporting messages, proof points, caveats, brand attribution, competitors, and claims to avoid.

Structure

Create the SpinGraph, Narrative Fingerprint, and Message Pull-Through Target.

Test

Run consistent recall questions across major AI engines.

Track

Measure recall, accuracy, attribution, citations, message pull-through, caveat retention, competitor intrusion, and drift.

Improve

Use GEOGrow recommendations to close the gap between what the brand intended and what AI remembers.

Then test again to see whether AI understanding improved.

Use cases

What organizations track

Product launches

Does AI understand what the product does, who it serves, and why it matters—or reduce it to a generic mention?

Category creation

Does AI associate the brand with the category it is trying to establish, or give a competitor the credit?

Research and benchmark reports

Does AI retain the actual finding, methodology, limitations, and source attribution?

Regulatory announcements

Does AI preserve the legal or compliance nuance, conditions, and limitations?

Crisis response

Has AI incorporated the correction, or does it continue repeating the original misinformation?

Thought leadership

Does AI attribute the point of view to its source, or flatten it into generic industry commentary?

Competitive positioning

Does AI preserve the intended differentiation, or substitute another brand when explaining the category?

Funding announcements

Does AI only remember that capital was raised, or also what the investment was intended to enable?

Executive announcements

Does AI connect the person, role, organization, and strategic significance correctly?

Product

Brand dashboard

Every organization receives a secure dashboard containing:

Brand-level overview

Active tracked storiesAI Visibility ScoreAverage Message Pull-Through ScoreStories detected by AIStories accurately recalledCitation qualityCompetitor intrusion alertsMemory drift alertsNew detections

Story table

Each story includes:

Tracker statusAI Visibility ScoreMessage Pull-Through ScoreFirst Observed RecallFirst Accurate RecallFirst Brand AssociationFirst Cited RecallEngines detecting the storyLatest alertRecommended action

Alert feed

Receive alerts when meaningful changes occur:

  • Claude recalled the story for the first time.
  • Perplexity cited media coverage but not the original release.
  • ChatGPT mentioned the category without naming the brand.
  • Grok overstated the claim and dropped the caveat.
  • Gemini associated the idea with a competitor.
  • Google AI Overview surfaced the story using a weak source.

Evidence

Individual story dashboard

Each tracked story receives its own evidence-backed report.

Recall timeline

Follow the formation of AI memory:

Tracker createdSpinGraph generatedPrompt battery frozenFirst topic recallFirst brand associationFirst accurate recallFirst citationFirst competitor intrusionFirst drift warningLatest improvement

Engine matrix

Compare:

Recall detectedAccuracyBrand associationCitation qualityMessage pull-throughCaveat retentionCompetitor intrusionRisk level

Raw transcripts

Every score links to the original:

PromptEngineModelAnswerDateTimestamp

No black box. No cherry-picked screenshots. No hidden methodology.

Pricing

Pricing

Launch Package

$299 · per story · 30 days

Structure the story, define what AI should remember, and prove when LLMs begin recalling it.

Includes:

  • SpinGraph report
  • Narrative Fingerprint
  • Message Pull-Through Target
  • Frozen prompt battery
  • AI recall checks
  • Engine matrix
  • Citation map
  • Raw transcripts
  • Email alerts
  • GEOGrow recommendations
Launch and Track a Story →

SpinGraph Report

$99 · per report

Turn an announcement, article, research paper, or public narrative into a structured, citeable Narrative Fingerprint.

Includes:

  • Core and supporting claims
  • Primary message
  • Narrative frame
  • Spin tactic
  • Key entities
  • Evidence and missing context
  • Important caveats
  • Likely AI summary
  • Misconceptions to detect
  • Prompt battery preview
  • Machine-readable export
Get a SpinGraph →

Recall Tracking Only

$299 · per story · 30 days

For stories that already have an approved Narrative Fingerprint and Message Pull-Through Target.

Includes:

  • AI recall checks
  • Message pull-through scoring
  • Citation tracking
  • Engine matrix
  • Drift alerts
  • Competitor intrusion alerts
  • Raw transcripts
Start Recall Tracking →

Agency Recall Monitoring

From $999 · per month

Track multiple clients, stories, topics, claims, and competitors.

Includes:

  • Multi-brand dashboard
  • Multi-story tracking
  • Client-level reporting
  • Weekly digest
  • Message pull-through scoring
  • Citation monitoring
  • Competitor alerts
  • Exportable reports
Request Agency Access →

Enterprise AI Memory Intelligence

From $2,500 · per month

Ongoing recall, attribution, citation, drift, competitive, and narrative-correction intelligence.

Includes:

  • Custom prompt batteries
  • Multiple brands and markets
  • Competitor tracking
  • Executive reporting
  • GEOGrow recommendations
  • Ongoing AI memory improvement
  • Re-testing and validation
Talk to Us →

Close the gap

When AI remembers the wrong version

A story can enter AI answers while remaining incomplete, unattributed, weakly cited, exaggerated, or distorted.

AI Recall Tracker surfaces the gap. GEOGrow recommends how to close it through:

Clearer entity definitionsOwned explainersFAQ-style answersImproved schemaSupporting contentCategory-definition pagesCitation-path improvementsPrompt-targeted contentStronger competitive positioningSpinGraph enhancements

Then we re-test.

Because the goal is not simply to be mentioned by AI.

The goal is to make sure the right message pulls through.

Markdown (.md) · JSON-LD schema (.json) · Machine-readable for AI & GEO