YEH - win for Vegan fast food!
Chipotle does not often update its limited, but classic, menu. In fact, despite minor tweaks like adding brown rice and burrito bowls, in its 20-year history, the Mexican fast-food chain has never added an entirely new item. But today, after a year-long testing period in select locations, Chipotle is officially adding Sofritas--the official name for the shredded organic tofu braised with roasted poblanos, chipotle chiles, and spices--to its nationwide menu. So how did the humble bean curd win its slot on the Chipotle menu board?
Chipotle's First-Ever New Menu Item, The Vegan Tofu Burrito, Goes National | Fast Company | Business + Innovation.