Base App

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Coinbase Wallet Returns as Base App Social Experiment Ends

Coinbase reversed its rebranding of Coinbase Wallet as 'Base App' after a social-experiment phase, signaling a strategic retreat from an 'everything app' vision to refocus on core self-custodial wallet functionality.

Spin 75% Claim Present in Source AI Risk Moderate

Crowdfund Insider

Sep 11, 2026

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01 Coinbase restored the Coinbase Wallet name to the self-custodial app it relaunched as Base App in July 2025.

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