Amazon Wins 59% of AI-Assisted Purchases as Checkout Becomes the Prize
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Generative artificial intelligence (AI) is doing something that years of retail competition struggled to accomplish. It is teaching consumers to start shopping somewhere other than Amazon. The catch? AI just isn’t teaching them to stop buying there. And that disconnect may be one of the most consequential early signals in agentic commerce. New PYMNTS Intelligence […] The post Amazon Wins 59% of AI-Assisted Purchases as Checkout Becomes the Prize appeared first on PYMNTS.com.
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