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Source PR Newswire Financial Services prnewswire.com Newswire
October 15, 2026 ai_technology finance

Rental demand is up 20% as high lending costs stifle the for-sale market

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Overview

With the typical monthly payment for a new homeowner climbing nearly twice as fast as rent, more shoppers are turning to rentals Rental demand is up 19.2% year over year nationwide, as measured by the Zillow Observed Renter Demand Index (ZORDI).1 The typical U.S. rent was $1,932 a month...

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